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Editor-In-Chief's Note, Surekha Rao

Midwest Social Sciences Journal

No abstract provided.

The Predictive Influence Of Management Leadership Styles On Employee Retention In The Aerospace And Defense (A&D) Industry In Northern Virginia, Shawn M. Hall

Doctoral Dissertations and Projects

This fixed-design quantitative study evaluates the predictive influence of management leadership styles on employee retention within the Aerospace and Defense (A&D) industry in Northern Virginia. Addressing a critical decline in industry retention that impacts organizational productivity and profitability, the research utilizes a post-positivist paradigm to analyze data (N = 773) from participants across seven major A&D organizations. The study measures four primary constructs: Intent to Stay, Management Leadership Styles, Job Satisfaction, and Leader Support. A hierarchical multiple regression analysis was performed to isolate the predictive power of leadership style after controlling for demographic factors, including age, gender, role, and years …

Impact Of Hierarchical Organizational Structures On Gen-Z Turnover Intention, Mason W. Doty

Doctoral Dissertations and Projects

This research project sought to address the influence hierarchical organizational structures have on Gen-Z turnover intention. Technological advancements coupled with Gen-Z entering the workforce with their unique perspectives and expectations have sparked a new phenomenon of “job-hopping.” This research focused on U.S. servicemembers and Department of War civilian employees that are employed at a military installation in Texas to evaluate turnover intention as a direct result of their hierarchical organizational structure. This research featured two survey instruments: the 6-item Turnover Intention Scale (TIS) and 25-item Expanded Multidimensional Turnover Intention Scale (EMTIS) to identify potential correlations in turnover intention across the …

Abusive Supervision In The Telecommunications Retail Sector: Effects On Job Satisfaction, Performance, And Employee Turnover, Zenitzia Siu

Doctoral Dissertations and Projects

I addressed the problem of abusive supervision, which adversely affects job satisfaction and employee engagement, resulting in reduced organizational performance and increased turnover intentions in telecommunications retail. Guided by social exchange theory (SET), this qualitative single-case study explored how leaders interpret their awareness of their leadership behaviors, and how these interpretations align with or misalign with employees’ perceptions. The data collection involved 21 leader interviews and 25 open-ended survey responses, analyzed using SET’s deductive coding and NVivo's inductive theme development, with methodological triangulation across both data sources. Four core themes emerged deductively: (a) reciprocity, (b) trust and commitment, (c) cost …

The Correlation Between Leadership Performance And Personality In Virtual Technology Workers, Henry C. Mullins

Doctoral Dissertations and Projects

This quantitative correlational study examined the relationship between leadership performance and personality traits among leaders in the technology sector, who work across the spectrum of virtuality. Personality traits were measured using the Big Five model: extraversion, openness, agreeableness, conscientiousness, and neuroticism, using the IPIP-NEO-60 instrument. Leadership performance was measured using the Leadership Practices Inventory (LPI) and interpreted through both the Leader-Member Exchange (LMX) and Transformational Leadership theories. Holistically this is viewed through a Transformational Christian worldview. This study also examined the role of virtuality, defined as the extent to which an individual works from an office or remotely. Participants were …

The Courts Closest To The People: The Battle Between Populism And Democracy In The U.S. District Courts, Shruti Rana

Midwest Social Sciences Journal

The U.S. district courts have emerged as a critical site of contested terrain amid the chaos and controversies consuming American law and politics since the start of the second Trump administration. This article examines these frontline courts through the theoretical lens of populism, arguing that they have become a critical institutional flashpoint in the populist assault on constitutional democracy in the United States. As the courts closest to the people, the district courts occupy a unique structural position: They are the fact-finding courts, the most geographically dispersed and professionally diverse tier of the federal judiciary, and often the first institutional …

Recognition And Rewards In Healthcare: A Qualitative Exploration Of Employee Experiences Within A Single Health System, Karen B. Brodbeck

Doctoral Dissertations and Projects

This qualitative study, grounded in a constructivist research paradigm, explored how enhancing recognition and reward systems within a healthcare organization improved employee morale, retention, and overall organizational success. Guided by a flexible research design, the study sought to understand the lived experiences of healthcare professionals and how they perceived recognition within their organizational environments. Data were collected through in-depth interviews with 25 to 30 participants, allowing for rich, contextualized insights into how recognition practices influenced motivation, engagement, and commitment. By examining participants’ subjective interpretations and shared meanings, the research illuminated how recognition and reward systems were experienced in practice and …

The Underutilization Of Executive Coaching As A Leadership Development Tool In The Financial Industry In Sub-Saharan Africa, Gladys Wahito Muga

Doctoral Dissertations and Projects

This study entailed an investigation of the underutilization of executive coaching as a leadership development tool in the financial sector of Sub-Saharan Africa, where leadership challenges have hindered organizational growth and transformation. The researcher aimed to identify barriers to coaching adoption, examine leaders’ perceptions of its value compared to other development initiatives, and propose strategies to enhance its acceptance and effectiveness. Grounded in transformational leadership theory, the researcher explored how executive coaching contributes to leadership and organizational performance in emerging markets. Using a constructivist paradigm and a flexible qualitative single case study design, data were collected from 139 purposively selected …

The Effectiveness And Adaptability Of Servant Leadership Among Project Managers Managing Highly Complex Projects In Emerging Technology Domains, Fernand R. Baldonado

Doctoral Dissertations and Projects

This qualitative multiple case study explored the effectiveness of servant leadership practiced by project managers while managing highly complex projects in emerging technology domains. These domains included artificial intelligence (AI), cybersecurity, and information technology (IT). Servant leadership was associated with positive team outcomes, but its application in high-uncertainty and high-risk environments, such as projects in these emerging technology domains, had remained underexplored. Data were collected from 25 mid- to senior-level project managers in public- and private-sector organizations using semi-structured interviews, document review, and field notes. Thematic analysis produced 12 themes, including guided empowerment, psychological safety as a form of risk …

Analysis Of Local Economic Development In The Urban Informal Settlement Upgrading Programs, George K. Nyamu, Luke M. Obala, Owiti A. K'Akumu

Architecture and Planning Journal (APJ)

This study examines the role of local economic development (LED) within informal settlement upgrading, using Kibera in Nairobi, Kenya, as a focal case. As one of the most densely populated informal settlements in sub-Saharan Africa, Kibera has been the target of multiple upgrading initiatives intended to improve housing, infrastructure, and living standards. However, the integration of economic development goals into these interventions has often been overlooked or insufficiently conceptualized. Employing a mixed-methods research design—comprising household surveys, key informant interviews with government and NGO actors, and field-based observations—this study investigated the extent to which upgrading programs have influenced local enterprises, economic …

Solving Wordle Using Information Theory, Talal Aladaileh, Donald Stephens, Mallak Alqaisi, Congyu Wu

Northeast Journal of Complex Systems (NEJCS)

Wordle, a popular word-guessing game, challenges players to identify a five-letter secret word through iterative guesses and feedback on letter placement. The players must figure out the secret word within six guesses. After each guess, the letters will be color-coded based on different criteria. Optimizing the choice of guesses is critical for maximizing success within the limited attempts allowed. In this study, the application of Shannon entropy is explored as a strategy for selecting words that maximize information gain at each step of the game. By quantifying the uncertainty reduction achieved by potential guesses, this method prioritizes words that are …

A Multi-Layer Complex Adaptive System Framework For Ai-Driven Robo-Advisory Services, Jesty Mariam Philip, Mohit Boralkar, Alwin Joseph

Northeast Journal of Complex Systems (NEJCS)

The rapid integration of Artificial Intelligence (AI) into investment advisory services has changed financial decision-making, giving rise to adaptive robo-advisory systems capable of real-time analysis, personal recommendations, and autonomous portfolio optimization. Existing research evaluates these systems primarily through technological performance or investor adoption, overlooking the complex feedback-driven interactions that emerge when AI analytics, data environments, and human behavior operate together. This study addresses this gap by conceptualizing AI-enabled robo-advisors as a multi-layered Complex Adaptive System comprising historical data, real-time data, AI analytics, investor perception, and decision-making layers. A simulation model grounded in machine learning dynamics, behavioral finance, and complexity theory …

The Conundrum Of Industrial Policy: Incompatibility With The Rules Of International Trade Law, Yong-Shik Lee

Northwestern Journal of International Law & Business

Since the end of World War II, successful developing countries such as South Korea, Taiwan, Singapore, and, more recently China, have leveraged industrial policies—notably trade measures and subsidies—to achieve economic development. However, these industrial policy tools often conflict with the rules of international trade established under the World Trade Organization (WTO law), which aims to minimize government interference and reduce trade distortions. Paradoxically, such regulatory constraints hinder the development aspirations of many countries. Meanwhile, major global economies, including the United States, China, and the European Union, have revived industrial policies to support their key industries, such as semiconductors and electric …

The Impact Of Ai Visual Marketing On Customer Engagement And Purchase Intention In The Luxury Fashion Industry, Joumana Elkady, Rana Alfahed, Youssef Mohamed, Doaa Ayoub

Business Administration

ABSTRACT

Artificial Intelligence (AI) has become prominent in Visual Marketing with rapid integration into Digital Marketing practices. AI-driven visuals, such as Augmented Reality, Virtual Influencers, and Generated Imagery, have all influenced Consumer Behaviour, specifically Customer Engagement and Purchase Intention of Luxury Fashion Customers, by enhancing product visualization, evoking emotional reactions, and reducing purchase uncertainty. Although the impact of AI-generated visuals is primarily notable in online environments, it also offers an enhanced experience within offline settings. AI-generated visuals enable immersive and personalized experiences that transform traditional marketing practices. Correspondingly, potential concerns like over automation, data privacy breaches, and perceived authenticity loss …

Sandag’S Regional Climate Action Planning, San Diego Regional Climate Collaborative, Brenda Castruita

San Diego Regional Climate Collaborative

The San Diego Association of Governments (SANDAG) is the regional planning agency responsible for transportation planning, public transit development, and environmental planning in the San Diego metropolitan area.1 Beyond these focus areas, SANDAG aims to promote sustainable growth, enhance mobility, and improve the quality of life of local citizens through comprehensive planning and collaboration with local governments, communities, and various partners. SANDAG is governed by a Board of Directors made up of elected officials from each of the region's local city councils and County Board of Supervisors. In addition to developing plans for how people and goods will move …

Spatial Future Ahead! Augmented Reality And Anticipated Life Consequences, Sergio Barta, Reto Felix, Chris Hinsch, Mahdokht Kalantari, Nina Krey, Philipp A. Rauschnabel

Marketing Faculty Publications

Purpose: This study explores how initial exposure to immersive spatial computing experiences using AR headsets generates lasting inspiration and shapes consumers expected long-term life consequences (i.e., enhancement of reality, perceived substitutability and social impact).

Design/methodology/approach: The study uses a time-lagged research design based on 148 first-time users of spatial computing devices (AR headsets). Respondents were interviewed once shortly after being exposed to AR and a few days later. Data is analyzed using partial least squares structural equation modeling (PLS-SEM).

Findings: Users' immediate “inspired-by” experiences predict increased “inspired-to” intentions days later. Such inspiration translates into anticipated consequences such as virtually customizing …

Adopting Artificial Intelligence: Cross-Sector Analysis Of Ai Adoption Risks, Brandon Saari, Yona Berger, Yanett Munoz, Alex Agnick, Paul Wagner, Robert J. Honomichl

Journal of Cybersecurity Education, Research and Practice

Artificial intelligence (AI) is rapidly being adopted across public and private sectors. This offers significant gains in efficiency, decision making, and access to information. At the same time, AI introduces complex risks related to cybersecurity, privacy, bias, transparency, accountability, and equity that existing governance and security frameworks do not fully address. This paper presents a cross-sector literature review and comparative analysis of AI adoption risks and mitigation strategies across four critical domains: the federal government, libraries, K–12 education, and healthcare. Drawing on peer-reviewed research, institutional frameworks, and policy guidance, the study identifies sector-specific challenges alongside shared systemic gaps, including insufficient …

Innovations And Applications Of Virtual Private Networks And Sustainable Security In Society 5.0 Libraries, Stella Chinnaya Nduka Dr., Adeyinka Tella Prof, Petros Dlamini Dr

Journal of Cybersecurity Education, Research and Practice

In order to improve digital resilience, privacy, and access equity in contemporary library environments, this study investigates the role of Virtual Private Networks (VPNs) in fostering sustainable cybersecurity within the framework of Society 5.0 libraries. It does this by looking at the latest developments, applications, difficulties, moral dilemmas, and tactical methods associated with VPN deployment. Using peer-reviewed journal articles, conference proceedings, white papers, and policy documents published between 2010 and 2024, a methodical approach to literature review was used. The literature that bridges the fields of cybersecurity, library science, and Society 5.0 concepts was the main focus of the review. …

A Framework For Integrating Content Marketing And Social Media Engagement For More Effective University Branding, Julie M. Pharr

Atlantic Marketing Association Proceedings

No abstract provided.

Snip Or Skip? Consumer Attitudes And Marketing Message Development For Spay/Neuter Efforts, Rebecca Burcham

Atlantic Marketing Association Proceedings

No abstract provided.

A Holistic Approach To Country Branding: Examining A Master Brand And Sub-Brand Framework, Musa Pinar, Aycan Duran, Tulay Girard

Atlantic Marketing Association Proceedings

No abstract provided.

How Can Natural Language Processing Help Examine Branding Strategies? Evidence From U.S. Nonprofit Healthcare Brands, Jae Hwan Lee, Jiyoon An

Atlantic Marketing Association Proceedings

No abstract provided.

Defying Conventions: The Marketing Alchemy Of Transforming 'Ugly' Into Iconic, Monisha Gupta Dr, Rex Mcclure Dr

Atlantic Marketing Association Proceedings

No abstract provided.

From A Racial Reckoning To Retrenchment: A Longitudinal Analysis Of Retailers’ Corporate Sociopolitical Activism Messaging, Whitney Ginder, Olivia Johnson

Atlantic Marketing Association Proceedings

No abstract provided.

Damned If You Do, Damned If You Don’T: Booking Channel Attribution In Hospitality, Retail, And Food Services, Scott M. Widmier

Atlantic Marketing Association Proceedings

No abstract provided.

When Digital Engagement Builds Trust: Exploring Buyer Responses To Salesperson Social Media Use, Chris Nelson, Lauren Atchley

Atlantic Marketing Association Proceedings

No abstract provided.

The Impact Of Alumni Engagement: Exploring Perceived Value And Alumni-University Identification, Martyna Bielskyte, Dominyka Venciute, Ricardo Fontes Correia, Anita Radon, Joseph Reardon

Atlantic Marketing Association Proceedings

No abstract provided.

Examining The Use And Perceived Benefits Of Artificial Intelligence Tools In Higher Education: Student Perspectives, Musa Pinar, Haydar Cukurtepe, Aysegul Yayimli, Faruk Guder

Atlantic Marketing Association Proceedings

No abstract provided.

Illuminating Key Teamwork Skills With Case Studies To Increase Student Satisfaction, Kelly Green Atkins, Michelle S. Freeman

Atlantic Marketing Association Proceedings

No abstract provided.

Beauty In The Ai Of The Beholder: Exploring Human And Machine Assessment Of Creative Work, Melissa Clark

Atlantic Marketing Association Proceedings

No abstract provided.