Digital Commons Network^™

The 2020 Impact: Rethinking Brand Approach To Sustainability Through A Postcolonial And Environmental Justice Framework, Simone Hassan-Bey

Business/Business Administration

Social unrest as a result of a pandemic and the movement for Black lives created a greater demand for big brands to increase their involvement in social responsibility. In this work, I examine the relationship between big brands to their colonial and environmental legacies to analyze how they have historically responded to social justice issues and how it has helped or hindered their journey towards sustainability. My research suggests that these brands may be failing to live up to their social responsibility claims because they struggle to see how the two actors are interconnected, as a result, I offer a …

Food Hubs And Rebuilding Missing Middle Market Structure In Agriculture: The Social In Supply Chain Development, Stephen Luoni

Community Design Center Faculty Publications and Presentations

Tens of millions of Americans became food insecure during the COVID-19 pandemic as independent farmers dumped millions of tons of food due to economic lockdowns. Yet contract growers looped into vertically integrated monopoly supply chains escaped system breakdowns. Food provisioning is often seen as polarized between local scale and continental/ global market scale. Food supply and consumption are functions more of market structure than scale. Farmers reliant on direct sales to local restaurants, schools, universities, and hospitals saw their markets evaporate overnight. This Food Away from Home market constitutes 54 percent of food consumed nationally yet is vulnerable since direct-to-consumer …

How Companies Can Overcome The Barriers To Sustainability In The Fashion Industry, Madison Perreault

Finance Undergraduate Honors Theses

The primary intent of this paper is to explore existing case studies on the barriers to sustainability in the fashion industry as well as incorporate my own contributions by crafting and analyzing the results of a survey. This survey will give insight to the attitudes and behaviors of respondents towards sustainable fashion. I will also investigate government policies on this topic, or the lack thereof. Finally, I will offer my recommendation on how businesses can overcome the barriers to sustainability in the fashion industry.

The Influence Of Peer Irrigators On The Extensive And Intensive Margin Of Irrigation Techniques, Victoria Bailey

Graduate Theses and Dissertations

We examine how irrigation techniques in use by family and friends influence the use and share of land utilizing different irrigation techniques by Arkansas producers. A bivariate sample selection model simultaneously estimates how farm characteristics determine the use and explain the share of a farm that utilizes an irrigation technique. We find that the irrigation techniques in use by family and friends do affect the irrigation techniques a producer uses and the share of acres utilizing different irrigation techniques. A producer with a family or friend that uses end-blocking irrigation is 41% more likely to use end-blocking themselves. Having a …

An Analysis Of Accounting Principles Through Case Studies, Marisa Panasci

Honors Theses

The purpose of this thesis is to analyze various accounting principles through an evaluation of fictional and non-fictional case studies that helps to create an understanding of accounting philosophies in real-world situations. In contrast to the more traditional research approach to a thesis, I was given 10 cases to dissect specific questions regarding economics, ethics, accounting methodologies, personal experiences and more. Dr. Dickinson led this course to allow time for presentations with accounting professionals in tandem with complex questions about films, readings, and cases that challenged us to think outside the box. We also participated in accounting case competitions to …

Changing The Script: An Investigation Of How Gender Roles And Stereotypes Influence Women’S Career Choice In Marketing, Skylar Laine Read

Honors Theses

The purpose of this thesis is to investigate how the portrayal of gender roles and stereotypes have influenced young women growing up and how this representation has affected women’s career choices—specifically in sales. This thesis will explore the evolution of the Disney Princess, how the gender roles of these characters have influenced young girls’ perception of their role models, career choices, and perceptions of themselves in the workplace. This exploration is done through three different studies. The first is a case study of three Disney Princesses and the portrayal of women in their respective eras. The second study consists of …

Analyzing The Consumer’S Decision-Making Process To Visit Walt Disney World During The Covid-19 Pandemic, Corinne Kincade Williams

Honors Theses

During the Covid-19 pandemic, people have had differing opinions about traveling and visiting popular destinations. This study analyzes why people decide to visit or not visit Disney World during the pandemic. To understand motivational factors affecting customers’ visit intention, a Qualtrics survey was administered through GroupMe, Disney Facebook fan pages, and MTurk. Questions applied the theory of planned behavior and additional constructs of perceived severity and perceived vulnerability to understand the reasons behind participants’ decision-making process to visit or not visit Disney World.

From the 553 responses analyzed, it was found that the most influential factors on Disney World visit …

Case Study In Enterprise Risk Management: Happy Tails, Inc., Clay Chance

Honors Theses

Enterprise risk management is a necessity for businesses in today’s marketplace. Firms that are unaware of risks they are facing often find themselves in unexpected trouble. The field of enterprise risk management has been growing since the 1990s as an effort to minimize the costs that risk imposes on firms. In this case study, I identified risks for Happy Tails, Inc. and recommended various techniques to manage the risks. I found that not only does Happy Tails face many of the same major risks faced by most firms in the marketplace today, but it also faces some unique risks due …

The Effects Of Corporate Social Responsibility On Consumer Behavior And Buyer Attitudes, Bailey Dial

Marketing Undergraduate Honors Theses

With the size and scope of Corporate Social Responsibility’s (CSR’s) presence in corporate America and beyond, this thesis dives into the history, composition, and application of a CSR framework within an organization. This thesis also reports the results of a survey of students to apprehend the framework’s external impacts on consumers, including brand perceptions and purchase decisions. Most individuals have experienced some degree of exposure to CSR in their professional lives. Levels of awareness and liking towards both the CSR framework and its application demonstrate a direct impact on consumers’ buying processes and company judgements.

Nebraska Cow–Calf Operations: Use Of Pricing Tools And Market Diversification Strategies To Manage Market Risk, Logan Kalkowski

Department of Agricultural Economics: Dissertations, Theses, and Student Research

This thesis is divided into three chapters. The first chapter of this thesis investigates years of research and data collection from multiple agencies to find connections to reasoning for producers to choose marketing and diversification tools used in their operation.

The second chapter examines cow-calf marketing and risk management practices in Nebraska. Marketing and risk management behavior are examined by using the University of Nebraska-Lincoln Cow-calf survey data collected in 2016. The survey captures characteristics of operations and their use of marketing and risk management practices. While it is important to understand what operations are doing currently, it is also …

Brand Singapore, Buck Song Koh

Asian Management Insights

As the world gets a better grip on the Covid-19 pandemic, one outcome is becoming clear: Place branding— in particular, nation branding—is becoming more important than ever before.

Ceo Curiosity And Firm Innovation, Hui Yu

Dissertations and Theses Collection (Open Access)

As an important personality trait, CEO curiosity is emphasized in practice but obtains little attention in theory. This dissertation aims to investigate the impact of CEO curiosity on firm innovation and the mediating role of external search. I argue that both diversive and specific curiosity of CEOs are positively correlated to firm innovation based on upper echelons theory (UET). Furthermore, search breadth mediates the positive connection between CEO diversive curiosity and firm innovation, while search depth mediates the positive connection between CEO specific curiosity and firm innovation. Besides, I explore the moderating effects of firm performance and market competition on …

Personification In Advertising: A Rhetorical Analysis Of Digital Video Ads In The Insurance Industry, Dorm Kpedor

Electronic Theses and Dissertations

Major companies in the insurance industry—notably Allstate, Progressive, and Farmers—often employ personification as a creative rhetorical tool in digital video advertisements. By leveraging brand characters in various ways, these companies seek to establish trust and engender emotional impact in customers. Allstate ascribes destructive characteristics that are associated with house cats to its Mayhem character; in doing so they evoke the desired emotional responses of humor and fear. Progressive creates and deploys the Motaur character, a visual personification and play on the Centaur; in this case, the company’s rhetorical strategy is to evoke humor and nostalgia that resonate with motorcycle owners. …

Honors Accounting Thesis, Joseph Harris

Honors Theses

During the fall and spring of the 2019-2020 school year, I was a part of the Honors 420 accounting thesis class. This class was led by Dr. Vicki Dickinson as a series of case studies featuring several notable speakers throughout the year. Dr. Dickinson was a fantastic instructor. She greatly helped me in my recruiting process by giving me real-world tips that directly translated into navigating both accounting socials and interviews. Even throughout the COVID period of the spring semester, Dr. Dickinson was constantly giving me advice on how to navigate interviewing and networking opportunities. Each separate case presented in …

Accountancy Practicum, Connor Mccarthy

Honors Theses

The cases enclosed within this thesis discuss a variety of accounting topics. These were selected by Dr. Dickinson to focus on a number of concepts that aid young professionals like myself in addressing the expectations of the financial reporting world.

Each case involved either formal research or a completion of a task that represented the fulfillment of this overarching goal. A synthesis of knowledge gained was usually included unless otherwise instructed. Two of the enclosed cases were completed alongside fellow students – Case 4 and Case 8, but two case competitions not featured here were also team-based.

The conclusions reached …

An Analysis Of Current Accounting And Financial Matters, Payton Argabright

Honors Theses

This document demonstrates and represents the work done over the course of a full year for Accounting 420, the Honors Thesis Practicum course under Dr. Dickinson at the University of Mississippi. The case studies following delve into a wide variety of topics mean to simulate what various future careers in accounting could like, as well as to expose current issues and debates that are ongoing in the business world.

Financial Accounting: A Collection Of Case Studies, Dalton Gibson

Honors Theses

Financial accounting encompasses many topics such as different accounting methods, ethical practices, financial reporting, and more. We were assigned students case studies, each covering a different category of financial reporting, including case studies about accounting methods, accounting standards, and financial statements. The cases are designed to help students understand real examples, think critically to solve problems, and develop strong research and collaboration skills. At the conclusion of this course, students had an improved technical knowledge of accounting and a better understanding of the importance of proper financial accounting methods. The knowledge learned will continue to benefit students in their future …

Simulating The Feasibility Of Dual Use Switchgrass On Cow-Calf Operations, Michael P. Popp, Amanda J. Ashworth, Charles P. West

Agricultural Economics and Agribusiness Faculty Publications and Presentations

Meeting biorefineries' demands for lignocellulosic biomass will require sourcing feedstock without affecting the food or animal-feed supply. A decision-aid model can assess the dual use of switchgrass (Panicum virgatum L.) to maintain animal production while providing biomass. We simulated a mixed-farm operation with 156 ha of hay+pasture, 96 beef cows (Bos spp.), and poultry (Gallus gallus L.) production wherein the hay land was converted to switchgrass for dual use as biomass and forage. The cow-calf simulator tracked changes in forage and cattle production, economic returns, and net greenhouse gas (GHG) emissions. Dual use of switchgrass consisted of …

Design Thinking As A Means Of Citizen Science For Social Innovation, Hoe Chin Goi, Wee Liang Tan

Research Collection Lee Kong Chian School Of Business

Members of the public or community can play a significant role in the development of social innovations. When a social innovation is developed involving a scientific approach and the community, there is the confluence of two fields-citizen science and social innovation. Social innovations can be developed through the employment of design-thinking. In this paper, we advocate design thinking as an approach to marry the two fields for a desired outcome of improved community life in ageing housing estates in Tokyo. The two fields, citizen science and social innovation, are described in brief before the design thinking method is introduced and …

Barriers To Succession Planning: A Case Study Of Atlanta Nonprofit Organizations, Adonnis J. Jules

Electronic Theses and Dissertations

Succession planning is not a common practice among nonprofit organizations, despite support for its effectiveness in supporting leadership development and providing organizational stability during a planned or unplanned transition. Nonprofits have acknowledged that their leadership ranks are thin, and a leadership transition tends to bring challenges to the organizations when vacancies need to be filled. Barriers exist that prevent nonprofits from engaging in succession planning, but little research has examined the nature of these barriers. This study focused on nonprofit organizations across four different industry sectors to determine the extent of their succession planning efforts and the barriers that exist …

2021 May, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for May of 2021.

The Effect Of Native Vs. Foreign Language On Consumer Visual Perception, Gabriela Reymont

Honors Projects in Marketing

This research examines the effect of language on visual perception. Specifically, how the use of native language vs. foreign language affects preference for different elements of visual perception (e.g. low movement vs. high movement, angular shape vs. circular shape). Although language usage has been found to influence consumer perception, past literature has failed to examine language as the antecedent of visual perception. To fill that gap, two controlled experiments are conducted in a survey format. Within the survey, participants examine marketing stimuli presented either in their foreign language or native language. For the first experiment, participants choose between packaging with …

An Examination Of Accounting Topics Through The Completion Of Case Studies, Kayla Biando

Honors Theses

This thesis, completed under the direction of Dr. Victoria Dickinson in Accountancy 420, a year-long thesis course, is composed of eleven case studies and is intended to analyze various areas of accounting and financial reporting. This topic analysis, along with the numerous accounting firm presentations that were offered to expose us to potential future professional opportunities, helped to further enhance our knowledge of the accounting profession while developing our critical thinking processes and related research techniques. That said, the completion of this course, both information-enhancing and skill-building, assisted in setting us up for a future career in professional accounting.

Honors Accounting Thesis, Ryan Rodgers

Honors Theses

This thesis contains twelve case studies that pertain to various accounting concepts and matters. The topics vary from 10-K evaluations to blockchain. This thesis was written under the guidance from Dr. Victoria Dickinson during my junior in an Independent Study class (ACCY 420). I benefitted greatly from participating in this class, and it allowed me to gain more knowledge from current accounting situations.

2021- The Twenty-Fifth Annual Symposium Of Student Scholars

Symposium of Student Scholars Program Books

The full program book from the Twenty-fifth Annual Symposium of Student Scholars, held on April 29, 2021. Includes abstracts from the presentations and posters.

Thyreos Completes Seed Funding From Invest Nebraska, Strategic Angel Investors, Nebraska Combine

The Combine

First paragraph:

Thyreos (https://www.thyreosvaccines.com/), a vaccine company that is developing a novel vaccine platform that protects against a range of herpesviruses, has announced a $750,000 investment round led by Invest Nebraska with participation from other local angel investors in the animal health and veterinary space.

Volume 7 Full Text, Bjur Staff

Butler Journal of Undergraduate Research

No abstract provided.

Table Of Contents And Front Matter, Bjur Staff

Butler Journal of Undergraduate Research

No abstract provided.

Hajj Investment Fund: A Bibliographic Study Of The Hajj Economy, Aam Rusydiana, Muhammad Syafii Antonio, Aisyah Assalafiyah, Akhmad Yusup

International Journal of Religious Tourism and Pilgrimage

This study explores the development of research on the hajj’s economy (pilgrimage) published in reputable journal papers. The data analysed included more than 66 indexed research publications. The entire sample of journal publications has been published during the 18 years from 2003 to 2020. The export data is then processed and analysed using the VOSviewer application to determine a bibliometric map of the research’s development. The results show that the number of publications on the development of hajj’s economic research from 2003-2020 experienced a fluctuating increase, and most papers were published in 2019 with 15 articles (22,7%). Network visualisation showed …

The Satisfaction Of Bangladeshi Pilgrims: Service Gaps In Spiritual Tourism Based On Gender And Expenditure, Mohammad Mominul Islam

International Journal of Religious Tourism and Pilgrimage

This study sheds light on the satisfaction of pilgrims and service gaps of tour operators. Data were gathered from 236 Bangladeshi pilgrims in the Kingdom of Saudi Arabia at Mecca and Madina and in Bangladesh in 2019. The results reveal that 94.9% of the tourists were satisfied with air services, followed by food, accommodation, Hajj- training, sightseeing, stone-throwing, Arafa, Mujdalifa, Meena and transportation services (75.8%, 61.9%, 56.8%, 54.3%, 54.3%, 53.4%, 52.5%, 51.3%, and 43.2% respectively. Under the Mann-Whitney U test, pilgrims’ perceptions of tour operators’ services significantly differed based on gender and expenditure of respondents. The results show that satisfaction …