Korean Studies Commons^™

Key Success Factors Of Starbucks Coffee In South Korea, Chandhit Sawangnate

Chulalongkorn University Theses and Dissertations (Chula ETD)

Food and beverage is one of the industries that have been contributing economic growth toward South Korea economy for a decades; however, coffee market due to a relatively high competition and fierceness, coffee war, between international brands and local brands. This paper is trying to find the key success factors of Starbucks through various dimensions in South Korea market. This study is in order to find competitive advantages of Starbucks internationally and domestically. Observation is also held to find an insight data. The outcome shows that Korean coffee market has strength in it character conditions. The coffee quality and coffee …

Juche Realist Music : The Politicization Of Music In North Korea, Jungmin Heo

Chulalongkorn University Theses and Dissertations (Chula ETD)

In North Korea, music and songs have extensively been used as an effective political tool of state propaganda. Unlike previous research which overlooks the contents of the songs, this thesis examines how their lyrics reflect political ideologies and propaganda operation of North Korean regimes. Their lyrics are analyzed in light of the historical context they were written in and widely perceived. It aims at contributing to the knowledge of North Korean music and its relationship with the politics of the country. The study analyzes the lyrics of 100 North Korean songs from 4 different sources using qualitative contents analysis. The …

A Study Of Social Change And Dining Culture In Korean Society : The Case Of Honbap (혼밥), Nutnicha Somporn

Chulalongkorn University Theses and Dissertations (Chula ETD)

The purpose of this study is to understand the social change and dining culture in Korean society by emphasizing in Honbap (혼밥), which means eating alone. In Asian countries as Korean society is a collectivism society which people are strong in-groups for a long time, unlike the Western countries where people are in individualism society. The influence of collectivistic values includes the dining culture in Korean society as eating out. Normally, Korean people usually prefer to eat with friends, family members, colleagues rather than eating alone. Eating alone in public looks strange like an outcast, it is hard to find …

Korean Brand Ambassadors And Nationalism, Pacharawan Pathmanand

Chulalongkorn University Theses and Dissertations (Chula ETD)

The purpose of this study is to examine the expression of Nationalism that it is the main reason brands chosen the Korean Brand Ambassadors. The result of the study on the topic of Korean Brand Ambassadors and Korean nationalism explained that Korean domestic market needs a nationalist as a Brand Ambassadors to sell cultural products such as SoJu (Korean Beverage). Furthermore, in case of selling products in International market, being a nationalist is not the key for brands to have chosen the Brand Ambassador. However, if the Brand Ambassadors chose to represent himself or herself as a nationalist, they can …

Influence Of South Korea's Soft Power On The Extension Of Korean Language In Thailand, Kunathai Onnom

Chulalongkorn University Theses and Dissertations (Chula ETD)

The research named "Influence of South Korea's Soft Power on the Extension of Korean Language in Thailand", has aimed to understand and explain the background of South Korea's soft power in a globalization context. The research will emphasize on the extension of Korean soft power to Thailand by using the Korean language as a key instrument. About the methodology, this research firstly collected the document information from reviewing previous researches, books, articles and other online sources. As being the qualitative research, the in-depth interview has proceeded discreetly with 25 key informants from many related-fields such as undergraduate students, employees, businessman …

Invisible Invisibility, Eugina Song

Theses and Dissertations

White America assumes its culture is the default, and Asian culture as foreign and irrelevant. I address Asian invisibility by using canvas structure as a Western framing device of painting, and make this cultural barrier visible by breaking out of the frame. Deriving from Dansaekhwa, I challenge the Western painting structure with materiality.

Anti-Japanese Sentiment Among Graduates Of South Korean Public Schools, Jamal Barbari

Capstone Collection

This capstone paper aims to explore how South Koreans, who have graduated public high school within the past seven years (from 2010 to 2017) view Japan and Japanese people, and what (if at all) information concerning Japan and Japanese people was established and received during their presence in the public school system. Through a brief analysis into the history and intricate relationship between Korea and Japan, introduction into hidden curriculum and its significance in this context, as well as ten personal interviews with South Korean graduates who fit the criteria for this research, this capstone paper offers a distinctive insight …

A Historical Overview Of The Impact Of The Reformation On East Asia, Christina Han

Consensus

No abstract provided.

A Refuge For Jae-In Doe: Fugues In The Key Of English Major, Seo-Young J. Chu

Publications and Research

"A Refuge for Jae-in Doe: Fugues in the Key of English Major"

Author(s):

Seo-Young Chu (see profile)

Date:

2017

Subject(s):

Feminism, Creative nonfiction, Asian American literature, Sonnets, Social justice, Trauma

Item Type:

Essay

Tag(s):

#MeToo, Stanford, women in academia, early american

Permanent URL:

http://dx.doi.org/10.17613/cp82-8f39

Korean Through Folktales, Kyungah Yoon

PDXOpen: Open Educational Resources

Korean Through Folktales consists of four chapters and each centers on a famous Korean folktale. The lessons and values that famous folktales teach are embedded and permeated in various aspects of the Koran culture. Using folktales in the curriculum will provide an engaging way to expose students to a slice of the target culture that native Koreans are naturally exposed to at an early age. Through the selected folktales and various activities offered in the book, students can gain cultural knowledge and insights into traditional and cultural values while they are given linguistic lessons to reinforce their acquired skills and …

Phenomenal Marks, Ruptured Spaces, Relearning Language, Crossing Cultures, Meelee Ahn

Graduate School of Art Theses

The form of my thesis is one of interruptions, or “Ruptures,” as I call them. These are events of my personal history, or stories from the lives of artists, that intervene against my narrative through graphic and language devices meant to be understood as equivalent to the material affects in my painting. Important artists and movements mentioned are Gerhard Richter, Franz Kline, Helen Frankenhauler, Lee Ufan, Doho Suh, and Abstract Expressionism. Writers and philosophers Maurice Merlou-Ponty, Gaston Bachelard, Joan Banach, Sigmund Freud, John Gage, Brian Massumi, Allen Weiss, Clement Greenburg, Shin-Chulgyu, and Yoon-Dongju are also discussed. The idea discussed include …

Korean-Ness: Creating And Embracing New Identities Through Language And Culture, Damon Dohe, Daniel Shin

Creative Activity and Research Day - CARD

Technological advances in communications and transportation have unlocked new pathways for mobilizing transnational flows of people, information, and culture. The cyber-networked landscape in which we now live has enabled a pluralistic existence, no longer restricted to singular definitions of citizenship, identity, and cultural membership. In the era of the internet and globalization, the world is often said to be “shrinking.” However, instead of a smaller or simpler world, our project illustrates far more layered and complex relationships and positionalities. This multi-sited research project focuses on the ways in which Korean immigrants and Korean Americans use language to establish cultural networks, …

A Study On The Impact Of Demographic Change On Housing Price In South Korea, Jungman Moon

MPA/MPP/MPFM Capstone Projects

In recent years, the demographic structure of South Korea as been changing. Although the total population is still growing, the population growth rate is shrinking due to the rapid decline in the birth rate and the aging population. On the other hand, the growth rate of the total number of households is decreasing, but the rate of one-person or two-person households is steadily increasing. Data by region from 2003 to 2016 are used to analyze how these changes in the size and composition of population and households affect housing prices. Since the patterns of changes in the housing price and …

The Impact Of Socioeconomic Factors On Voter Turnout In The Republic Of Korea: Empirical Research For The Results Of 18Th And 19Th Presidential Elections, Hee Yup Yoon

MPA/MPP/MPFM Capstone Projects

This study examines the relationship between socioeconomic factors and voter turnout in South Korea. In particular, the determinants of the turnout in the 2012 and 2017 presidential elections in the Republic of Korea are analyzed by using the aggregated data in terms of municipal-level divisions. The findings partially support previous studies. The education level and the percentage of primary industry workers in the district have a significantly positive impact on turnout. Holding the other variables constant, as the proportion of the population over higher education in the district increases, voter turnout grows. Likewise, as the ratio of primary industry workers …

Examining The Creative Economy Policy In South Korea (2013 - 2017): The Case Of Seoul Global Startup Center, Natcha Khemnantakul

Chulalongkorn University Theses and Dissertations (Chula ETD)

This research examines the structure of the Creative Economy Policy in South Korea and the Seoul Global Startup Center by studying its structure and characteristics. The research was conducted through the collecting of primary data by an in-depth interview and analyzed using the SWOT analysis. This research points out that government agencies set goals and strategies for an effective Creative Economy Policy to support Korean citizen in turning their ideas into valuable products and services. The government also made efforts in establishing centers to support startups in conducting research and development. Among numerous centers in Korea, the Seoul Global Startup …

Effect Of The Relocation Policy Of Public Agencies In South Korea, Chan Ho Kim

MPA/MPP/MPFM Capstone Projects

In 2005, the government announced the relocation policy of public agencies to non-capital regions. The main purpose of the policy was to decentralize population in the SMA (Seoul Metropolitan Area) through building regional competitiveness. The transfer of 98% of the public institutions was completed in April 2017 (MOLIT 2017). However, unlike the blueprint for the initial plan for the relocation of the agencies, there may be an increase in social cost and insufficient contribution to the regional economic development.

This study empirically examines effectiveness of the policy and its impact on regional economic growth and on how differently the policy …

The Effect Of The Housing Support Policy For The Disabled And Factors Affecting Policy Satisfaction In South Korea, Hee Bum Lee

MPA/MPP/MPFM Capstone Projects

The Korean government has recently recognized the importance of residential environment for the disabled, and has begun to establish various housing support policies as a social safety net. In this context, the Korean government has enacted the Housing Support Act for the Underprivileged (HSAU) which includes the disabled in 2012. The goal of this legislative action is to strengthen the Housing Support Policy for the Disabled (HSPD) and establish a legal basis for HSPD (NLIC, 2017). The purpose of this study is to analyze whether the introduction of HSAU has a positive effect on the policy satisfaction for the disabled. …

The Effect Of 'Drowsy Shelters' In Preventing Traffic Accidents In South Korea, Hye Jin Chun

MPA/MPP/MPFM Capstone Projects

The Korean government has paid attention to drowsy driving, because drowsy driving accounts for a high percentage of traffic accidents, and the government thought that it could address this problem with facility improvements. The Korean Government beg an installing simple rest spots, called ‘Drowsy Shelters’, on the highway for drivers who feel tired, in 2011. In this study, I figured out that the distance between rest areas is related to the number of drowsy diving accidents. When the distance between rest areas increases by 1 km, drowsy diving accidents increase. Therefore, this policy seems to be effective in terms of …

Effective Traffic Noise Policy Of Urban Development Projects In South Korea, Jaechang Jo

MPA/MPP/MPFM Capstone Projects

In 1980, South Korean government built a large scale apartment complex in the Seoul metropolitan area because of consecutive urbanization and rapid industrialization. However, in late 1980, as the housing market surged rapidly, the government constructed several huge new towns. These new towns and urban development projects contributed to stabilizing the housing market, but residents in new towns began to suffer from traffic noise and this became social problems.

Traffic noise is caused by tire friction and also influenced by various factors such as vehicle volume and traffic speed. There are two primary measures to mitigate the traffic noise; reducing …

A Comparative Analysis Of The Organizational Effectiveness Of Three Korea Land And Housing Corporation Construction Field Groups, Jachoon Koo

MPA/MPP/MPFM Capstone Projects

The purpose of this study is to propose a performance evaluation method (organizational effectiveness value) that is most suitable for LH field organizations and to suggest an improvement plan by comparing and analyzing the results from organizational perspective.

I compared and contrasted three LH construction fields. The following is my research findings: First, the main factors which determine successful or unsuccessful field are organizational cohesion and inter-organizational communication. Mutual communication of field groups affects the quality more, if the field conditions are difficult. Second, if field groups fail to cohere and communicate, it is likely to lead to low performance …