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Full-Text Articles in Sociology

Advertisement, Media Bias, Political Polarisation, Sonal Chandra Jan 2021

Advertisement, Media Bias, Political Polarisation, Sonal Chandra

Bachelor of Social Sciences – Senior Theses

When consumers value cognitive consistency between the news they read and policies they support, politicians are induced to make policies that conform to a polarized media landscape which not only depends on user subscription for revenue but also advertisement receipts. Following Guo et. al. (2018), I develop a model to study how the dependency on advertisement revenue affects media bias, political polarisation, and voter preferences. I show that though the equilibrium prices of the two newspapers fall when they depend on advertising receipts, the difference between the equilibrium prices and thus ideological position of a marginal voter remains unchanged, compared …


The Promulgation Of Urban Legends In Hong Kong: Li's Field As A Case Study, Lok Sang, Stephen Lee May 2019

The Promulgation Of Urban Legends In Hong Kong: Li's Field As A Case Study, Lok Sang, Stephen Lee

Bachelor of Social Sciences – Senior Theses

In the midst of rapid social changes and modernization, urban legends survive as a stable but evolving structure which exist in many distinct and universal societies. To satisfy one’s psychological and social urges, people could actively engage in and swap between the roles of creators, co-creators and listeners of urban legends. Undeniably, the existence of urban legends have been taken for granted, as manifested by their recurring appearances in social interactions with social members like family members and acquaintances. Unlike fairy tales or historical stories, urban legends do trigger larger public attention and intrigue, even if the narrative elements of …


How Visual Confidence On Global Motion Is Affected By Local Motion Ambiguity And Type Of Motion Noise, And Its Correlation With Autistic Trait Tendency?, Man Wai, Angela Lam Jan 2019

How Visual Confidence On Global Motion Is Affected By Local Motion Ambiguity And Type Of Motion Noise, And Its Correlation With Autistic Trait Tendency?, Man Wai, Angela Lam

Bachelor of Social Sciences – Senior Theses

Perceptual confidence has been found to correlate with task performance in general, and is believed to be independent of stimulus features. However, certain stimulus feature could induce a subjective sense of uncertainty, which could potentially influence confidence judgments beyond task performance. The present studies aimed at assessing the effects of the ambiguity of local motion signals on perceptual confidence on a global-motion task. Participants first discriminated the global motion directions of two multiple-aperture, global-motion patterns, one generated using multiple Gabor elements and the other using multiple Plaid elements. They then performed a two-interval, forced-choice confidence task by choosing which of …


Is Education A Solution To Inequality? A Comparison On How People Perceive Educational Inequality And Social Mobility In Hong Kong, Wing Tung Szeto Jan 2017

Is Education A Solution To Inequality? A Comparison On How People Perceive Educational Inequality And Social Mobility In Hong Kong, Wing Tung Szeto

Bachelor of Social Sciences – Senior Theses

This paper would examine how people in Hong Kong perceive the correlation between educational inequality and social mobility, using public opinion as the major research approach. An opinion survey is conducted to obtain the overall attitude towards educational inequality and social mobility, followed by comparisons on the social issues using official statistics and figures as published by the government and academia. The paper would compare the differences between how the general public perceive the issue of educational inequality and social mobility as reflected in the opinion survey, and the reality of the issues as presented by official data.


Parental Edation, Family Income, And Peer Group On Children's Academic Performance In China, Chi Zhang May 2011

Parental Edation, Family Income, And Peer Group On Children's Academic Performance In China, Chi Zhang

Bachelor of Social Sciences – Senior Theses

Previous studies have established that children from richer family backgrounds are generally observed to have higher educational outcomes than other youth. However, the mechanism through which household income affects the child’s outcomes remains unclear. Meanwhile, other studies point out that parental education and the peer effects also have influences on children’s achievement. This paper estimates the effects of parental human education, family income and peer group on children’s education performance using a data of about 300 students from primary and high schools in China which includes extensive background information at the student, parents and friend level. The research finds that …