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Full-Text Articles in Social Work

Evidence-Based Marketing Strategies To Increase Student Membership In A Professional Association, Laura Aldrich Jan 2013

Evidence-Based Marketing Strategies To Increase Student Membership In A Professional Association, Laura Aldrich

All Graduate Theses, Dissertations, and Other Capstone Projects

Membership acquisition and attrition is vital to the survival and growth of a voluntary professional association. The percentage of social work students who are members of social work voluntary professional associations is low (Attinson & Glassberg, 1983). The purpose of this project is to understand the acquisition and attrition of students in order to develop marketing strategies to increase student membership. Voluntary professional associations value student members because they are the future of the profession and the association (NASW, 2013). Student membership in a voluntary professional association is important for students as this participation provides students with opportunities for socialization …


"The Road Less Travelled;" Women's Journeys To Community Leadership In The Waterloo Region, Lyndsey A. Butcher Jan 2013

"The Road Less Travelled;" Women's Journeys To Community Leadership In The Waterloo Region, Lyndsey A. Butcher

Theses and Dissertations (Comprehensive)

The purpose of this research study is to explore the experiences of women within the Region of Waterloo along their journeys to community leadership. The literature review reveals the predominance of deficits-based research on the barriers preventing women from attaining positions of leadership and a significant gap in scholarship on female community leaders. This qualitative study consisted of semi-structured interviews with 15 female community leaders. It was influenced by an intersectional feminist perspective and used a constructivist grounded theory approach. The findings of this study offer three groups of related factors that can encourage, support and recognize the increasing number …