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Adapt Or Die! The Social And Economic Dynamics Of Japan’S Animation Industry, You Pan May 2018

Adapt Or Die! The Social And Economic Dynamics Of Japan’S Animation Industry, You Pan

Master's Projects and Capstones

This research explored and discussed about Japanese animation industry, past, present, and possibilities to a better future. While there is existing literature on Japanese animation, this research will focus on a case study that will discover the bright side of Japanese animation market, while addressing the existing problems within the animation industry or potential issues at present times. By illustrating the existing and potential issues as well as the bright side, the objective of this research is to help the Japanese animation industry to survive under the depressive economic environment. My research will identify reasons for low productivity of high …