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Full-Text Articles in Recreation, Parks and Tourism Administration

Go Pick Me Out A Winner: Visitor Perceptions And Priorities Regarding Operational Attributes At U-Pick Farms In Western New York, Nicholas Pitas, Ya-Ling Chen May 2023

Go Pick Me Out A Winner: Visitor Perceptions And Priorities Regarding Operational Attributes At U-Pick Farms In Western New York, Nicholas Pitas, Ya-Ling Chen

The Journal of Extension

This study seeks to identify visitor priorities for and perceptions of operational attributes at U-pick farms. Using a survey of farm visitors in the Rochester/Finger Lakes region, we applied importance-performance analysis to identify priorities, and the repositioning framework to create strategies for addressing them. Our results indicate that U-pick visitors generally perceive high levels of service quality, especially on attributes that they perceive as most important. Priorities for improvement include produce-related factors (price and availability of specific varieties) and visit logistics (information to plan a visit). Real, psychological, and associative repositioning strategies for Extension professionals and U-pick operators are discussed.


Covid-19 And Canine Travelers: Determining Likelihood To Travel With Dogs, Angela Rowan May 2022

Covid-19 And Canine Travelers: Determining Likelihood To Travel With Dogs, Angela Rowan

All Theses

During the Covid-19 pandemic, dog adoption rates skyrocketed, restaurants focused on outdoor seating, and travelers pivoted away from tightly packed planes out of safety concerns. This study surveyed dog owners in the United States to determine whether pet attachment levels could predict dog owners’ likelihood of traveling with their dogs. In addition, it used Um and Crompton’s (1992) facilitators and inhibitors to establish how different factors affect a dog owner’s likelihood of traveling with their dog. These facilitators and inhibitors were split into three dimensions: needs satisfaction, social agreement, and travelability. Finally, this study sought to learn what effect the …