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Full-Text Articles in Psychology

Differential Effects Of Rational And Emotional Framing On Ingroup And Outgroup Persuasion, Andrew Finnegan Dec 2016

Differential Effects Of Rational And Emotional Framing On Ingroup And Outgroup Persuasion, Andrew Finnegan

Seton Hall University Dissertations and Theses (ETDs)

Ingroup and outgroup research has largely focused on why differing attitudes toward the ingroup and outgroup exist. Additionally, persuasion research has focused on the construction of persuasive messages using primarily central routes to persuasion (rational messages) more than peripheral (emotional messages) even though research does support that emotional argumentation is an effective method of persuasion. The current study sought to combine these ideas by observing the most effective method to persuade ingroup and outgroup members through rational and emotional message framing. Persuasive messages were presented to participants that 1) either favored the participant’s ingroup or outgroup and 2) used either …


Message Framing And Source Factors: Peers' Impact On Exercise Intentions, Samantha Grace Lynn Hunter Jul 2016

Message Framing And Source Factors: Peers' Impact On Exercise Intentions, Samantha Grace Lynn Hunter

MSU Graduate Theses

The present study examined reported exercise intentions, confidence ratings, and exercise behaviors by manipulating the health status of the message source (lifetime healthy, reformed unhealthy) and message frame (gain, loss). Participants read background information pertaining to the health experience of the message source. Participants then read a physical activity health pamphlet that was attributed to the message source. The health pamphlet provided four arguments that were presented in either a gain or loss frame depending on experimental condition. The results revealed that there was a strong positive relationship between exercise intentions and actual exercise behavior reported during the follow up …


Education About The Adverse Health Effects Of Recreational Marijuana: The Role Of Type Of Persuasion And Source, Dina Mattern May 2016

Education About The Adverse Health Effects Of Recreational Marijuana: The Role Of Type Of Persuasion And Source, Dina Mattern

Seton Hall University Dissertations and Theses (ETDs)

In recent years, efforts have been made to legalize cannabis based on increasing research supporting medical benefits and the assumption, albeit questionable, that this is a safe drug. Statistics from the National Institute on Drug Abuse (NIDA) demonstrate a sharp increase in users, especially among the youth population (2014). This is problematic because smoking marijuana during the teenage years has been shown to have possible adverse effects, such as despondency and potential complications in cognitive development. (Crane et al., 2012) This current study aims to explore effective ways to educate the public on the adverse health effects of recreational marijuana …


Influence Of Metaphoric Language On Juror Decision Making, Melissa Michelle David Jan 2016

Influence Of Metaphoric Language On Juror Decision Making, Melissa Michelle David

Master's Theses

This paper examines the effects of metaphoric language on judgment, assessment and juror verdict decision making. It further examines potential interactions between the use of figurative language and defendant race on juror verdict decisions. Research has potential implications on how the recent cultural climate has changed racial biases within the realm of juror decision making.


Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami Jan 2016

Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami

Scripps Senior Theses

The process of persuasion, the changing of a person’s attitudes, has often been applied to health communications designed to promote healthy behavior. Manipulation of aspects of the persuasive message can influence persuasion and the likelihood of attitude change. For a long time, the existing persuasion research had yet to examine how different types of message framing and intervention targets directly and in interaction with one another act as predictors of health attitude change. Therefore, this thesis addressed this lapse using an online survey to assess participants’ attitude towards the health issue of hypertension after reading a health message. This health …


The Influence Of Advertisement Music On Gender Identity And Sex Stereotyping In Young Girls, Ellen S. Pelos Jan 2016

The Influence Of Advertisement Music On Gender Identity And Sex Stereotyping In Young Girls, Ellen S. Pelos

Scripps Senior Theses

This paper proposes a study that investigates whether manipulating pitch and tempo in children’s toy advertisement music has an effect on gender identity and sex stereotyping in preschool-aged girls. This particular intersection between advertisement, persuasion, gender identity, and sex stereotyping scholarship has not yet been explored. However, past research does suggest that high pitch and fast tempo have a significant positive impact on mood and arousal, two factors associated with more susceptibility to persuasive messages. The 3- to 4-year-old female participants will be randomly assigned to one of the nine advertisement conditions. The music in the ads for each condition …


Persuasion In Online Communication : Automation And Counteraction, Samira Shaikh Shaikh Jan 2016

Persuasion In Online Communication : Automation And Counteraction, Samira Shaikh Shaikh

Legacy Theses & Dissertations (2009 - 2024)

In this thesis, we studied persuasion in online communication and how to automate