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Psychology Commons

Open Access. Powered by Scholars. Published by Universities.®

2014

Georgia State University

African Studies

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Full-Text Articles in Psychology

Skin Bleaching In South Africa: A Result Of Colonialism And Apartheid?, Nahomie Julien Jan 2014

Skin Bleaching In South Africa: A Result Of Colonialism And Apartheid?, Nahomie Julien

DISCOVERY: Georgia State Honors College Undergraduate Research Journal

South Africans have not overcome many of the psychological effects of apartheid and colonialism, some of which are self-hatred and low self-esteem. These negative psychosomatic influences often push people to alter their physical appearance to feel better about themselves, and one of the most common methods of doing so is by bleaching the skin(Abrahams, 2000; Charles, 2003; Singham, 1968). Skin bleaching, the application of topical creams, gels, soaps, and household products (e.g., toothpaste, bleach, washing powder, battery acid) to lighten the skin, has become one of the most common forms of potentially harmful body modification practices in the world within …