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Full-Text Articles in Psychology
Investigating The Ichthus (Fish) Christianity Symbol On Perceived Source Credibility Of Service Providers Under Different Service Evaluation Contexts, Jeri L. Jones, Mahmood T. Shandiz
Investigating The Ichthus (Fish) Christianity Symbol On Perceived Source Credibility Of Service Providers Under Different Service Evaluation Contexts, Jeri L. Jones, Mahmood T. Shandiz
Atlantic Marketing Association Proceedings
Combining religious practices with commercial pursuits for profit is neither a novel nor an insignificant trend (Belk, Wallendorf, and Sherry 1989; McDannell 1995). Today, marketplace use of Christian symbols in secular advertising is becoming more common, especially in certain geographic locations within the United States. Christian religion-based messages and symbols regularly appear in a wide range of advertisements. The Christian elements in these ads often include Bible verses, crosses, doves, and often, the Christian fish symbol (Ichthus). Similar Christian messages are often observed in outdoor advertising, retail store signage, product packaging, and even the daily newspaper. These examples illustrate that …
The Differential Impact Of Communication Tool Use On Team Outcomes, Jessica Sarabia, Chen Zuo
The Differential Impact Of Communication Tool Use On Team Outcomes, Jessica Sarabia, Chen Zuo
Georgia State Undergraduate Research Conference
No abstract provided.
2015 Oklahoma Research Day Full Program, Northeastern State University
2015 Oklahoma Research Day Full Program, Northeastern State University
Oklahoma Research Day Abstracts
This document contains all abstracts from the 2015 Oklahoma Research Day held at Northeastern State University.