Psychology Commons^™

Origin Of Value Creation: The Role Of Delayed Intuition In Entrepreneurial Problem Framing, Chan Hyung Park

Olin Business School Electronic Theses and Dissertations

Highly successful entrepreneurial ventures often result from solving problems that have not been solved before (i.e., entrepreneurial problems). The problem-solving and entrepreneurship literatures indicate that individuals need to develop novel problem frames—uncommon interpretations of observable needs or pain points (i.e., symptoms) signaling the problems—to create solutions that other people would not typically think of and generate unique value that is key to entrepreneurial success. However, developing novel frames of entrepreneurial problems is difficult for two reasons. The symptoms of the problems are ambiguous and unstructured, and the structured information to find the right frame of problems is costly to acquire. …