Psychology Commons^™

Capitalizing On Stereotypes, Christine Hass

Senior Honors Theses and Projects

While walking through the isle of never ending glossy magazine covers, one can easily notice the differences between men's and women's magazines. It is not something that people notice right away, but it is something worth looking at. Obviously, the magazine industry creates the covers of its magazines, as well as the articles, to attract people to buy its magazines.

Through flashy covers and screaming tag lines men and women alike are overwhelmed with pressure to buy various magazines. Magazines almost stare at you from the stands at supermarket check out aisles. Words such as make-up, sex, beer, diet, and …