Psychology Commons^™

Engaging Gen Z Through Humor, Wendy Gillis, Fred Pozin

Association of Marketing Theory and Practice Proceedings 2023

ABSTRACT

The current generation of undergraduate students in the classroom (Gen Z) is the loneliest generation in the U.S. (Twenge, 2017), and they know it. What are they spending time on? Their phones. What are they not spending time on? Time with friends (Twenge, 2017). Gen Z has more of a life online versus offline, yet Gen Z yearns for in-person interaction, and the pandemic has only made it worse. The authors’ advice? Tell a joke. By combining theories from psychology, management, and marketing, this conceptual paper explores the relationship between humor, trust, and persuasion.

Effects Of A Suggestion Based Intervention On Human Cooperation In The Stag Hunt Game, Melvin S. Marsh

Electronic Theses and Dissertations

Cooperation has been one of the most foundational aspect of human society and is frequently studied via use of “The Stag Hunt” which has been used to tease out factors which may influence cooperation. The present study is the first study to attempt to influence human cooperation by means of positive imagery. Participants included 33 males and 72 females) who listened to either an a 7-minute audio designed to encourage them to trust others or an audio designed to encourage them to trust themselves. Participants played 40 rounds of the Stag Hunt game. The total number of times the participant …

Trust Building Tools For Talking With Youth During Times Of Conflict, Bonnie C. Springer, Andrea Crist

National Youth Advocacy and Resilience Conference

This presentation will provide tools and strategies for turning crisis into opportunity. The skills of Life Space Crisis Intervention provide helping adults faced with the extreme behavior of youth during times of crisis strategies which build trust and connections in meaningful and healing ways; turning crisis into opportunity for at risk youth to develop social responsibility and grow emotionally

Religion And Interpersonal Trust: An Individual Differences Analysis, Kaitlyn Sawyer

Electronic Theses and Dissertations

Several factors including experience, group membership, and religious involvement can have an impact on trust. The purpose of the current research was to examine religion as a possible factor in an individual’s trust behaviors. Researchers hypothesized that (1) individuals who identified themselves as being religious would trust strangers more easily than those who did not identify with a religion, and (2) that individuals would more easily trust strangers if the strangers were presented as being religious. Seventy-two participants were presented with three vignettes and were asked to respond to a series of scales measuring general trust, religiosity, conservatism, social distance, …