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Psychology Commons

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Social Psychology

University of Central Florida

Theses/Dissertations

LIWC

Publication Year

Articles 1 - 2 of 2

Full-Text Articles in Psychology

The Role Of Content Modality On The Likability Of An Online Communicator, Rebecca L. Pharmer Jan 2018

The Role Of Content Modality On The Likability Of An Online Communicator, Rebecca L. Pharmer

Honors Undergraduate Theses

With the growing popularity of social media platforms like Facebook, human interaction in online environments is increasing. As a result, social perceptions of the individuals "behind the screen" has become a topic that needs to be explored. The present study explores how the media platform (specifically Facebook post versus Video) affects perceptions of an individual with a controversial opinion. Potentially, the same content in a video format may increase the likability of the presenter in contrast to reading the same opinions in Facebook posts. The present study examined the role of alignment of opinion (agree vs. disagree with presenter) and …


Music And Memory: A Qualitative Look At How Music Affects Episodic Memory, Jonathan A. Coad Jan 2016

Music And Memory: A Qualitative Look At How Music Affects Episodic Memory, Jonathan A. Coad

Honors Undergraduate Theses

This study was designed to examine qualitative data regarding gender and age differences about significant life events that are recalled when music is remembered. Two groups of participants were recruited, younger adults (M = 19.78, SD = 4.99) and older adults (M = 49.31, SD = 8.72). Data were collected by creating a survey and allowing participants to choose whichever songs, from their own experience, they like and asking them to list detailed memories that are attached to the song. Using the Linguistic Inquiry Word Count (2015) software, data was coded into categories of word count, positive and negative emotions, …