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Full-Text Articles in Psychology
The Double-Edged Sword Of Self-Enhancement: A Longitudinal Examination Of The Effects Of Self-Enhancement On Psychological And Physical Well-Being Among Individuals With Multiple Sclerosis, Erin Marie O'Mara
Doctoral Dissertations
The present study prospectively examines factors that affect whether self-enhancement exerts favorable or unfavorable effects on both psychological and physical well-being in a context that is less controllable than other contexts in which self-enhancement has been examined (e.g., academic performance), an at risk population of Multiple Sclerosis (MS) patients. In particular, the present study (a) examines whether self-enhancement differentially predicts psychological and physical well-being when self-enhancement is related or unrelated to the well-being outcomes, and (b) whether self-enhancement interacts with severity of circumstances (i.e., course of MS) to predict psychological and physical well-being, as suggested by O’Mara, McNulty, & Karney …
The Role Of Financial Services Advertising On Investors' Decision-Making, Tae Jun Lee
The Role Of Financial Services Advertising On Investors' Decision-Making, Tae Jun Lee
Doctoral Dissertations
The present study assesses the effect of financial services advertising on investors’ decision-making by adopting a two-sided approach: a stimulus-side analysis to document the nature and prevalence of advertising strategies and advertising disclosures being used and a response-side investigation to examine the investors’ processing of and receptiveness to financial services advertising. By performing a content analysis of recently published financial services magazine advertisements, this study provides a contemporary look at whether and how financial services companies inform, persuade, and communicate with average investors. Results from this content analysis method is also used as a foundation to help design realistic test …