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Full-Text Articles in Psychology
Editors' Note, Nirupama Devaraj, Bharath Ganesh Babu
Editors' Note, Nirupama Devaraj, Bharath Ganesh Babu
Midwest Social Sciences Journal
No abstract provided.
Volume 24, Full Contents, Mssj Staff
Volume 24, Full Contents, Mssj Staff
Midwest Social Sciences Journal
No abstract provided.
Statement From The Indiana Academy Of The Social Sciences And Board Of Directors, Mssj Staff
Statement From The Indiana Academy Of The Social Sciences And Board Of Directors, Mssj Staff
Midwest Social Sciences Journal
No abstract provided.
Mission And Editorial Policy, Mssj Staff
Mission And Editorial Policy, Mssj Staff
Midwest Social Sciences Journal
No abstract provided.
Profitable Retail Customer Identification Based On A Combined Prediction Strategy Of Customer Lifetime Value, Yinglu Sun, Dong Cheng, Subir Bandyopadhyay, Wei Xue
Profitable Retail Customer Identification Based On A Combined Prediction Strategy Of Customer Lifetime Value, Yinglu Sun, Dong Cheng, Subir Bandyopadhyay, Wei Xue
Midwest Social Sciences Journal
As a fundamental concept of customer relationship management, customer lifetime value (CLV) serves as a crucial metric to identify profitable retail customers. Various methods are available to predict CLV in different contexts. With the development of consumer big data, modern statistics and machine learning algorithms have been gradually adopted in CLV modeling. We introduce two machine learning algorithms—the gradient boosting decision tree (GBDT) and the random forest (RF)—in retail customer CLV modeling and compare their predictive performance with two classical models—the Pareto/NBD (HB) and the Pareto/GGG. To ensure CLV prediction and customer identification robustness, we combined the predictions of the …
Looking For Better: A History Of Black Southern Migrations, Selena Sanderfer Doss
Looking For Better: A History Of Black Southern Migrations, Selena Sanderfer Doss
Midwest Social Sciences Journal
A broad overview of migrations affecting black southerners is presented, including the Atlantic slave trade, the domestic slave trade, colonization movements to Sierra Leone and Liberia, the Exoduster movement, the Great Migration, and the Return South migration. Emigrants convey their experiences and motivations through testimonies and personal accounts. Surviving the trauma of forced migrations, black southerners organized numerous migration movements both outside and within American polities in search of better opportunities. In the late 20th century, black southerners also initiated a return migration to the American South and have since achieved notable socioeconomic and political progress.
Effects Of States’ Laws On Youth Physical Activity Participation And Obesity Prevalence, Chae Young Chang
Effects Of States’ Laws On Youth Physical Activity Participation And Obesity Prevalence, Chae Young Chang
Midwest Social Sciences Journal
The alarming prevalence of obesity and lack of physical activity among adolescents led to immediate policy action to address these concerns. Accordingly, many states introduced and enacted their own legislation to encourage physical activity in schools. Few studies have explored the effectiveness of the new legislation, however, especially at the state level. To answer the fundamental question of whether policy is effective and to describe the varying effects of state obesity policies, this study analyzed the Youth Risk Behavior Surveillance System from 2007 to 2017. Using the difference-in-differences method, this study found that legislative efforts to encourage physical activity had …