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Temperature Scale Influence On Perceptions Of Climate Risk, Chelsea Spaman

Honors Theses

This study explored how the use of the temperature scales Fahrenheit and Celsius in climate science communication affects climate change concern. The study specifically targeted Americans due to their familiarity with the Fahrenheit scale, which is not the primary temperature scale used in scientific communication. The study employed a survey, in which the anonymous participants read a short introduction about climate change and temperature rise and then answered a series of questions regarding levels of climate change concern. These questions covered concerns about climate change in general and its potential to harm individual survey participants, flora and fauna, future generations, …