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Full-Text Articles in Psychology
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Honors Theses
This research seeks to understand more about the effects of socioeconomic background on consumer behavior and its impact on the perception of brand images. Data from people of different SES were compared to understand how they view advertisements intended for different audiences and their corresponding effects. It was conducted by sending out a confidential, voluntary survey to a convenience sample targeting 100 consumers. Consumers were asked to rate statements, on a scale of one to five, for each of the research questions to assess specific aspects of their consumer attitudes and behaviors. The high SES group has a higher average …
Positive Behavioral Interventions And Supports And The Perceptions Of Middle School Teachers: What Works During Implementation Of A School-Wide System Of Positive Behavioral Interventions And Supports, Jeffrey L. Soucie
Department of Educational Administration: Dissertations, Theses, and Student Research
According to Jensen (2016), the number of students affected by poverty is accelerating and continues to grow. Many children growing up in poverty experience anxiety, irritability, aggression, or are in need of positive adult relationship (Collins et al., 2010), Schools are looking to proven research-based behavioral support frameworks, such as PBiS, to help students of poverty with academic and behavioral development. A majority of research on the PBiS lacks descriptive insight from stakeholders responsible for implementation of the framework in schools. Therefore, studies are needed to explore the perceptions of stakeholders to determine effective behavioral practices to help students of …