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Minnesota State University, Mankato

Speech and Rhetorical Studies

Presidential rhetoric

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Full-Text Articles in American Politics

When Water Works: A Case Study Of Campaign Tears And The 2008 Presidential Election, Ryan Neville-Shepard Dec 2015

When Water Works: A Case Study Of Campaign Tears And The 2008 Presidential Election, Ryan Neville-Shepard

Speaker & Gavel

Since the fall of Senator Ed Muskie in the 1972 Democratic primary there has been an unwritten rule that political candidates should avoid crying. However, four presidential candidates cried in ten separate incidents during the 2008 election cycle, with only three episodes receiving negative attention. Addressing this inconsistency in the “Muskie rule,” in this essay I argue the effect of crying on a political candidate’s image is not well understood. As such, this essay develops and applies a framework for comprehending when crying will likely trigger a public relations crisis, and when it might actually benefit a candidate.


Foreign Policy Rhetoric In The 1992 Presidential Campaign: Bill Clinton’S Exceptionalist Jeremiad, Jason A. Edwards Dec 2015

Foreign Policy Rhetoric In The 1992 Presidential Campaign: Bill Clinton’S Exceptionalist Jeremiad, Jason A. Edwards

Speaker & Gavel

This essay examines presidential candidate Bill Clinton’s rhetoric regarding America’s role in the world during the 1992 presidential campaign. Despite the fact that foreign policy was George H.W. Bush’s strength during the campaign, candidate Clinton was able to develop a coherent vision for America’s role in the world that he carried into his presidency. I argue he did so by fusing together the American exceptionalist missions of exemplar and intervention. In doing so, Clinton altered a tension embedded in debates over U.S. foreign policy rhetoric. To further differentiate his candidacy from President Bush, Clinton encased this discourse within a secular …