Open Access. Powered by Scholars. Published by Universities.®

American Politics Commons

Open Access. Powered by Scholars. Published by Universities.®

Speech and Rhetorical Studies

Minnesota State University, Mankato

2016

Motivated reasoning

Articles 1 - 1 of 1

Full-Text Articles in American Politics

Motivated Reasoning And Viewers' Reactions To The First 2012 Presidential Debate, Jeffrey W. Jarman Oct 2016

Motivated Reasoning And Viewers' Reactions To The First 2012 Presidential Debate, Jeffrey W. Jarman

Speaker & Gavel

General election presidential debates are highly argumentative encounters filled with evidence, argument, and refutation. While the candidates come to the debates armed with evidence and arguments in support of their positions, it is unclear how the audience interprets the information. This paper reports the findings from a study of the first presidential debate in 2012. Participants evaluated the strength of arguments made by Obama and Romney, as well as which candidate won each segment of the debate. The study confirms that viewers do not dispassionately evaluate the debate, but instead are driven by partisan interests that lead them to find …