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Full-Text Articles in Library and Information Science
Incorporation Of Information Science Graduates To Marketing Management Tasks, Carlos Luis González-Valiente, Magda León Santos, Zoia Rivera
Incorporation Of Information Science Graduates To Marketing Management Tasks, Carlos Luis González-Valiente, Magda León Santos, Zoia Rivera
Carlos Luis González-Valiente
The study aims to identify the possibilities offered by academic studies in Cuba for the training of information professionals as marketing managers. A theoretical analysis is conducted of the basic functions of marketing and its information dimension, the specific features of the work of the marketing manager, and the competencies developed by Curriculum D in information science graduates in the Cuban context. Based on the analysis of curricular contents and interviews with ten information professionals working as marketing managers, determination was made of some indispensable competencies which should be developed during the training and later on during service practice.
Using Cases To Teach Research Data Management, Donna Kafel
Using Cases To Teach Research Data Management, Donna Kafel
Donna Kafel
Presentation on using the research cases in the New England Collaborative Data Management Curriculum to teach data management best practices. Demonstration of how a biomedical research engineering case could be presented to students to teach research data management concepts in a disciplinary context.