Leadership Studies Commons^™

From The Boardroom To The Laptop: An Exploration Of African-American Women's Journeys Navigating The Transition From Corporate America To Digital Entrepreneurship, Nina Grace Shelby

Theses and Dissertations

This qualitative research explores African-American women's challenges transitioning from Corporate America to entrepreneurship. It aims to highlight the lived experiences of African-American women entrepreneurs and the strategies they employ to achieve successful business ownership. The study utilized a phenomenological approach, using in-depth interviews with African-American women entrepreneurs to gather data on their experiences. The research findings identify significant challenges such as bias and discrimination, lack of resources and support, and personal obstacles that African-American women face when transitioning to entrepreneurship. The research study also identifies effective business practices used by African-American women, such as networking, mentoring, and having a solid …