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Coordination Costs, Market Size, And The Choice Of Technology, Haiwen Zhou
Coordination Costs, Market Size, And The Choice Of Technology, Haiwen Zhou
Economics Faculty Publications
Impact of coordination costs and market size on a firm’s choice of technology is studied in a general equilibrium model in which firms engage in oligopolistic competition. A firm establishes an organizational hierarchy to coordinate its production. First, it is shown that an increase in market size leads a firm to choose a more specialized technology. Second, surprisingly, a robust result is that an increase in the level of coordination efficiency leads a firm to choose a less specialized technology.