Communication Commons^™

La Competence De Communication : Une Mise Au Point, Abderrahmane Amsidder

Dirassat

Communication Skills: a Focus

The purpose of this contribution is to provide a brief summary of communication skills. However, it should be noted that our objective is not at all to question the legitimacy of this notion, but above all to see to what extent the theoretical products that the linguistic proposed for didactics are applicable to the field of teaching language/learning.

Rationale For The Use Of The Vernacular As A Medium Of Content Transmission In A School Context, Hassan Bouzidi

Dirassat

The function of communicative factors in a school syllabus is increasingly recognized. This article explores the implications of the use of the vernacular in a Moroccan school contexts for pupils' pedagogical as well as psychological development. Analysis of teachers' reports on the exclusive use of the Standard in a school context reveals concern over the decline inpupil participation in class. There is also evidence of higher rates of pupils’performance when the teacher chooses to switch to the vernacular.

To assist pupils in dealing with problems of subject-matter processing, it is recommended that the vernacular be introduced at the earlier stages …

العولمة والاتصال والثقافات الوطنية أية رهانات؟, محمد الإدريسي العلمي المشيشي

Dirassat

Globalization, Communication and National Cultures

This introductory lesson deals with the dialectic of the relationship between the globalization of communication and the patriotism of culture, at the level of content and form, and the stakes, and the attendant theoretical and conceptual problems and what this requires of keeping pace with theory and knowledge at the national and international levels.

Les Technologies De L’Information Et De La Communication Dans Les Pays Du Sud Cas Du Maroc, Fathallah Daghmi, Farid Toumi

Dirassat

Information Technologies and Communication in Southern countries. The case of Morocco

The United Nations insist on the principle of a global digital revolution which would promote the revival of developing countries as evidenced by their various declarations at the Geneva Summits in 2003 with the motto "ICTs for development" and that of Tunis in 2005 " ICTs for all ”: Also, we can read in the Abstract to the press release of the United Nations Program for development (UNDP) dated September 2000, "the countries which will succeed in best use of ICT can hope to achieve economic growth sharply increased, …

De La Compétence De La Communication: Une Mise Au Point, Abdelfettah Nasser Nacer Idrissi, M'Hand Bouchadi

Dirassat

In recent years, the notion of communication competence has become one of the major preoccupations of a good number of didactical working in teaching / learning of foreign languages ,The objective being to make the user / learner, endowed with a communication skill, to communicate in foreign language.

Our aim in the present communication is a misconception of this notion. We will try, as much as possible, to shed light on the different meanings of this notion, first of all in the ethnology of communication, in language teaching, in the common European framework of reference for languages (CEFR) or even …

Etude Des Formes Dérivées Et De Leurs Valeurs Sémantiques À Travers Un Corpus D'Arabe Moderne De Presse: De Nouveaux Usages De Communication ?, Marie Baize-Robache

Dirassat

This article deals with the possible evolution of contemporary written Arabic of the press through a recent corpus extracted from the website vww.aljazeera.net. which describes the war in Iraq from a factual point of view in November 2005.. Before comparing the extended verbal forms of this corpus with the same verbal forms found in the same period and dealing with the same theme in the newspaper al-Hayat الحياة , it first defines the object (the extended verbal forms, derivation bases) as well as the analysis method of the corpora (synchronic and diachronic analyses). In a third part, it moves …

La Communication Non Verbale Dans Une Perspective Managériale, Jaouad Zerrad

Dirassat

In the current work context marked by the resurgence of the interest in the human factor and the emergence of new forms of expression, managers are forced to constantly adapt to new communicational constraints. They are trying to rebuild most influential especia11y expressive nonverbal communication. The objective of this article is to provide an answer to a crucial question: nonverbal communication managers it is a specific skill that they must possess and develop? We show that nonverbal communication has become a lever to increase its capacity to perceive and influence. We will succinctly focus on the repertoire of non-verbal communication …

Institution Psychiatrique, Médias Et Espace Public: De L'Injonction De Communiqué À L’Extérieur À L'Urgence De Communiquer À L’Intérieur, Olivier Pulvar

Dirassat

The psychiatric institution remains anchored in the collective memory as this closed space, outside the city and, in which are retained the actors who, by the mental disorders from which they are affected, threaten the functioning of the organization. social. It is the object of mediatization almost exclusively when the treatment of the current events requires it (various facts, social conflicts, etc.). At the time of demand social support is stronger, it gives in to the injunction modeme to communicate. It will be a question of understanding how institutional silence which nevertheless produces mediatized and social stereotypes, we move on …

La Communication Environnementale Au Maroc: Analyse Des Déterminants Au Regard De La Théorie Des Parties Prenantes, Jamaa Faouzi

Dirassat

Environmental communication in Morocco: analysis of the determinants with regard to the theory of stakeholders

This article aims to analyze the contextual determinants of environmental communication of Moroccan companies through nfluences from surrounding stakeholders. The analysis is based on various communications in the fields of publications. websites and their public positions. Based on the theory of stakeholders, we verified the presence of indicators to assess the mapping of the powers of the parties. stakeholders, We detected in particular the matters related to the imperatives of environmental regulations, of the specific sector. the practice of societal reporting, the influence of market …

Communication Et Discours Politique, Amina Erradi

Dirassat

Communication & political discourse

To speak of politics today as a unified concept seems an impossible task. The word has as many different acceptances. Its definition is also a political issue such that the citizen of a democratic state must practice it daily. It is not a question of choosing a timeless and neutral definition of the politics of show that the policy obeys its own rules to which each of we must comply as a citizen of a democratic state. Politics can be defined as follows: the management of the life of a community and its defense, in short, …

La Communication Locale En Quête De Crédibilité Cas De La Ville D'Agadir, Abderrahmane Amsidder, Khadija Youssoufi, Fatiha Makach

Dirassat

Local communication in search of credibility

Case of the city of Agadir

Urbanization is growing all over the world, people tend to live in cities, that is why cities are obliged to communicate and present information about the visual identity , about local culture and business opportunities to its population cities must work more on its visibility and communication. This study is concerned with the ways used in AGADIR city to communicate not only with local population but also with all the other world.

Advertising Agadir is done by flyers, TV and radio but rarly by using internet or social …

La Communication Au Service De La Promotion Touristique De La Ville D’Agadir, Fatiha Makach

Dirassat

There are two spaces in every touristic city real space related to real and everyday life rlated to local people and an imaginary space relatedto the idea the advertising is giving to the distination, the picture that we make about a place befor we visit it , Agadir as a touristic destination is presented in guides in the way that the only attractive thing is the sea and the sun , in this article we present differents guides which describes Agadir,

Agadir is not weel presented in those ways of communication many efforts has to be done, we need to …