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Full-Text Articles in Communication
An Investigation Of Boaters' Attitudes Toward And Usage Of Targeted Mobile Apps, Kamra Bowerman
An Investigation Of Boaters' Attitudes Toward And Usage Of Targeted Mobile Apps, Kamra Bowerman
Electronic Theses and Dissertations
The purpose of this study was to understand boaters’ adoption and usage of smartphones and mobile apps as well as to obtain their opinion on potential features of a targeted mobile app being developed as part of a broader interdisciplinary Florida Sea Grant outreach project. Data were gathered from an online survey of a sample of 164 boaters from the surrounding Central Florida area. In contrast with previous empirical mobile app studies, many respondents reported using mobile apps for information-seeking versus escape gratifications. Further more than half of the respondents’ age sixty-five and over indicated using smartphones and mobile apps. …
Meme World Syndrome: A Critical Discourse Analysis Of The First World Problems And Third World Success Internet Memes, Robert Chandler
Meme World Syndrome: A Critical Discourse Analysis Of The First World Problems And Third World Success Internet Memes, Robert Chandler
Electronic Theses and Dissertations
This thesis applies the theory and method of Critical Discourse Analysis (CDA) to examine the ideological components of the First World Problems (FWP) and Third World Success (TWS) Internet memes. Drawing on analytical concepts from CDA and related perspectives, such as multimodal discourse analysis and social semiotics, the paper analyzes the visual and textual elements of a sample of the FWP and TWS memes. The paper argues that the text and images featured in the memes are ideologically salient and discursively construct oppositional binaries between “us” and “them” in terms of wealth disparity.