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- Internet (4)
- Internet in political campaigns (3)
- Online social networks (2)
- Political participation (2)
- Advertising (1)
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- Advertising ROI (1)
- Advertising media planning (1)
- Ambivalence (1)
- Campaign Finance (1)
- Celebrities (1)
- Characterization (1)
- Citizen participation (1)
- Computer mediated communications (1)
- Consumer behavior (1)
- Coverage (1)
- Critical theory (1)
- Cross Media (1)
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- Democratic society (1)
- Dramas (1)
- Drug users (1)
- Elections (1)
- Ethnography (1)
- Exit poll (1)
- Exit polling (Elections) (1)
- Filtering (1)
- Fragmentation (1)
- Frequency (1)
- Local geographic context (1)
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Articles 1 - 8 of 8
Full-Text Articles in Communication
Celebrities And Causes: Where Does The Focus Lie In Print Media Coverage?, Amanda Jones
Celebrities And Causes: Where Does The Focus Lie In Print Media Coverage?, Amanda Jones
Communication
Recently, there has been a dramatic increase in the amount of, and depth of coverage of celebrity lives. Celebrities are now appearing in hard news stories, pictured performing mundane daily activities, and seen supporting various causes. This research explores the increased emergence of entertainment news in the print media by examining the dominance of celebrity coverage in articles involving activist causes. Does print media coverage of celebrity activism focus more on the cause or the celebrity involved? Using the data collected from September 2008 to September 2009 issues of Time magazine, Newsweek and U.S. News and World Report, this research …
Drug Users In Fall 2009 Television Dramas: Character Profiles, Lucy E. Place
Drug Users In Fall 2009 Television Dramas: Character Profiles, Lucy E. Place
Communication
How do narrative structures inform us about our own world? This study was conducted to discover the implications of drug content depicted in primetime television through the evaluation of contemporary and stereotypical characterization trends. This study examines drug content in two medical dramas and two crime dramas: ‘Grey’s Anatomy’, ‘House’, ‘Law & Order SVU’, and ‘CSI’.
Campaign Finance & Online Oversight, Tali Gellert
The Schenectady Virtual Community : Exploring The Ecology Of Political Discourse In A Local Context, Andrea B. Baker
The Schenectady Virtual Community : Exploring The Ecology Of Political Discourse In A Local Context, Andrea B. Baker
Legacy Theses & Dissertations (2009 - 2024)
From Facebook to Twitter, ordinary citizens' use of social media to discuss, organize, and participate in the political process continues to grow in popularity (Davis, 2005; Rainie, 2005; Kohut, 2008). Researchers interested in this area have explored the demographics, patterns of behavior and motives of participants in online communities (Stromer-Galley, 2002, 2003), the dynamics of the online discussions (Dahlberg, 2001; Davis, 2005; Wilhelm, 2000), the effect of online participation on other forms of political activity (Brunsting, 2002; Kavanaugh & Patterson, 2001), and more recently the relationship between social media and the conventional press (Hiler, 2002; Park, 2004; Cornfield, 2006; Lenhart …
Explaining The 2004 Exit Poll Error As A Product Of Response Bias And Not Fraud : A Comparison Of The "Spiral Of Silence" And "Political Ambivalence" Perspectives As Heurism For Analyzing The Causal Structure Of Differential Response In The Exit Polls, Tamas Bodor
Legacy Theses & Dissertations (2009 - 2024)
Leaked exit poll data on the 2004 Presidential election suggested that John Kerry was ahead in several key states and was winning the election. Yet the official vote tallies showed that George W. Bush easily secured his second term. The unprecedented degree of discrepancy between the exit poll estimates and the official tallies fuelled a fierce controversy. Since no particular methodological shortcomings had been identified, some advanced the "reluctant Bush respondent" hypothesis, arguing that the exit polls overstated the Kerry vote because Bush supporters were less willing to express their views by participating in the exit polls. Since no information …
Radical Localism In The Network Society, Edward Russell Cole
Radical Localism In The Network Society, Edward Russell Cole
Legacy Theses & Dissertations (2009 - 2024)
This is an ethnographic study conducted upon third-party sociopolitical movements in American society. The research included participant observation in a Midwestern State Green Party, in addition to the Populist Party of America: a micro-party based in Los Angeles.
The Myth Of Fragmentation : Assessing Political Information Online, Alexis Marie Wichowski
The Myth Of Fragmentation : Assessing Political Information Online, Alexis Marie Wichowski
Legacy Theses & Dissertations (2009 - 2024)
Internet technology has provided people with unprecedented abilities to filter the information they encounter, leading many scholars to fear that people will be exposed to less diversity of perspectives and fragment into homogeneous interest groups. Exposure to a wide range of topics and perspectives about political information in particular is considered necessary by many scholars in order for citizens to be informed participants in democratic life. However, fears that the Internet leads to fragmentation rest on three assumptions: 1. online, opportunities for unintended encounters with a diversity of information are limited, 2. people primarily pursue narrow interests when consuming online …
Consumer Responses In Sales To Multiple Media Advertising Exposures : The Impact Of Synergy Based On A Study Of Project Apollo Single Source Data, Leslie Wood
Legacy Theses & Dissertations (2009 - 2024)
The primary focus of this dissertation is to answer the question: how does exposure to advertising affect purchasing behavior, and in particular, how does synergy resulting from exposure to advertising in multiple media influence purchasing behavior? This is a critical piece of information in the business decision process of media planning. It determines which media to include in a media plan and how to allocate a limited budget across media in order to optimize the return on investment from advertising. This question has been studied in many ways since it has been a central question for the advertising industry for …