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Communication Commons

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Ouachita Baptist University

Presentations and Lectures

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Full-Text Articles in Communication

Music, Moneymakers, Minorities And Marginalization: A Statistical Look At African-American Pop Music Success Before And After The Radio Payola Scandal, David Ozmun Apr 2019

Music, Moneymakers, Minorities And Marginalization: A Statistical Look At African-American Pop Music Success Before And After The Radio Payola Scandal, David Ozmun

Presentations and Lectures

The 1950’s Payola scandal in radio affected the influence of rock ‘n’ roll disc jockeys (DJ) on music choice and potential phonograph record sales. Various broadcast historians who studied radio concluded the situation worsened for black performers after DJs lost their power to promote certain types of music with increased airplay. Program Directors and Record executives reportedly asserted greater influence and the music created by African-American singers was pushed to the margins, thus reducing opportunities for financial success and future opportunities. This study used data from Billboard magazine’s annual Top-100 ranking system, from 1956 to 1963, to test whether the …


Scholarly But Relevant: A Comparison Of Topic Frequency Between Journalism Quarterly, Journal Of Broadcasting & Electronic Media And Rtnda Communicator, David Ozmun Apr 1997

Scholarly But Relevant: A Comparison Of Topic Frequency Between Journalism Quarterly, Journal Of Broadcasting & Electronic Media And Rtnda Communicator, David Ozmun

Presentations and Lectures

This study compares the topics addressed in a professional trade publication, the RTNDA Communicator, with topics specifically addressing broadcast news in the scholarly journals Journalism Quarterly and Journal of Broadcasting and Electronic Media. The purpose of the research was to help ascertain whether television and radio news directors will find the research and issues of academic journal researchers useful and relevant to their journalism responsibilities.

The findings are based on a content analysis of the publications from 1992-1994, and are a partial replication of an earlier study that compared the content of Quill, Editor and Publisher and Columbia …