Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 1 of 1
Full-Text Articles in Communication
Communication In Live Sports Broadcasts: Attributions Of Task Performance Errors, Benjamin J. Lynn
Communication In Live Sports Broadcasts: Attributions Of Task Performance Errors, Benjamin J. Lynn
Theses and Dissertations
A single study was conducted exploring perceptions of causal attributions communicated through a task performance error during a live sports broadcast. Participants were recruited from within the live broadcast sports community and causal attributions of a camera operator’s performance were measured using a Multidimensional Observer Attributions for Performance Scale (MOAPS) developed by Rutherford, Harari, and Rudolph (2013). Additional scales were created to measure perceptions of importance, frequency, and future hiring recommendations. Results found that following a camera mistake in a live sports broadcast, the camera operator’s relationship with the director significantly influenced future hiring recommendations and attributions of ability in …