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An Analysis Of Relationships Between Religious Broadcast Programming Objectives And Methods Of Presentation Used By Selected Major Religious Program Producers, As Compared With The Church Of Jesus Christ Of Latter-Day Saints, Val E. Limburg May 1964

An Analysis Of Relationships Between Religious Broadcast Programming Objectives And Methods Of Presentation Used By Selected Major Religious Program Producers, As Compared With The Church Of Jesus Christ Of Latter-Day Saints, Val E. Limburg

Theses and Dissertations

In a society greatly influenced by the electronic media, research indicates there is a need to effectively communicate religious programming to broadcast audiences. The establishment of guides lines between the programs' audiences, the producers' objectives, and the methods of presentation used to accomplish the objectives could better insure program effectiveness.


A Descriptive Analysis Of The Effectiveness Of Broadcasting By The Church Of Jesus Christ Of Latter-Day Saints In The Northern States Mission Area, Robert W. Donigan Jan 1964

A Descriptive Analysis Of The Effectiveness Of Broadcasting By The Church Of Jesus Christ Of Latter-Day Saints In The Northern States Mission Area, Robert W. Donigan

Theses and Dissertations

There has been no systematic study of the effectiveness of broadcasting by the Church of Jesus Christ of Latter-day Saints since the advent of TV and the nation-wide telecasting of the Annual and Semi-Annual General Conferences of the Church each April and October. In addition to determining effectiveness, there is a need to discover to what degree people watch or listen to religious programming in general, and what types of religious programs they wouldm most like to have available.

The Northern States Mission of the Church, including all or part of Illinois, Wisconsin, Iowa, and Indiana, was seleceted as a …


A Content Analysis Of References To The Church Of Jesus Christ Of Latter-Day Saints In General Magazines In The United States Between 1953 And 1964, David G. Wright Jan 1964

A Content Analysis Of References To The Church Of Jesus Christ Of Latter-Day Saints In General Magazines In The United States Between 1953 And 1964, David G. Wright

Theses and Dissertations

The purpose of this study was to attempt to describe the extent and nature of what was published about The Church of Jesus Christ of Latter-Day Saints (hereafter called the "Church") in general consumer magazines in the United States between 1953 and 1964.