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Communication Commons

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Other Education

University of South Florida

2014

Museums

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Full-Text Articles in Communication

Informing, Entertaining And Persuading: Health Communication At The Amazing You, David Haldane Lee May 2014

Informing, Entertaining And Persuading: Health Communication At The Amazing You, David Haldane Lee

USF Tampa Graduate Theses and Dissertations

This is a study of the communication environment at The Amazing You, an exhibition about health and wellness with over 400 different exhibits at the Tampa Museum of Science and Industry (MOSI). The purpose of this study is to describe a multi-media, multi-vocal health communication environment which incorporates forms of intervention from various medical communities of practice into a narrative about human life stages. Describing communication at a science center as circular, complex and multi-directional allows for notions of feedback to be considered in an otherwise unilinear and unidirectional process from message to receiver. This research is about science center …