Communication Commons^™

The Age-Less Citizen: Cultivating A Civically Engaged K-12 Community Through The Use Of Service Learning, Chelsia I. Douglas Mpa

National Youth Advocacy and Resilience Conference

The Age-less Citizen will analyze evidence-based civic education studies and explore proactive student engagement strategies to build an individualized nonpartisan action plan for each school represented. From sending election reminders home by a kindergartener, to including local school board meetings on school newsletter and calendars, attendees will take away practical tips and tools to restore faith in the younger generation's ability to improve our democracy.

Mymedialife - Population-Driven New Media Social Marketing And Branding, Kenny Shults, Victoria Sterkin, Emily Hanlen

National Youth Advocacy and Resilience Conference

This workshop is intended for adolescent service providers and anyone interested in discovering new ways to conduct community outreach and marketing. This workshop will:

1. Examine how youth are consuming and utilizing new media in their lives, and the impacts of the new-media revolution on adolescent behavior, learning, and socialization.
2. Demonstrate how behavior science is organically infused into social marketing efforts.
3. Provide practitioners with an overview of a program that both teaches adolescents the fundamentals of social marketing (behavior-change) campaigns, but structures a process wherein youth envision, design, produce, and disseminate the campaign on behalf of the host agency.
4. Present MyMediaLife …