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Communication Commons

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Buddhist Studies

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University of Massachusetts Amherst

Communication

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A Soulful Egg Can Break A Rock: A Case Study Of A South Korean Social Movement Leader's Rhetoric, Eunsook Sul Jul 2016

A Soulful Egg Can Break A Rock: A Case Study Of A South Korean Social Movement Leader's Rhetoric, Eunsook Sul

Doctoral Dissertations

This dissertation introduces and analyzes Ven. Hyemoon’s rhetoric emanating from his leadership of the civic group, the Committee for the Return of Korean Cultural Property in South Korea. On the surface, he seems focused on retrieving cultural artifacts, pillaged by the Japanese colonial invasion. His work, upon deeper analysis, emerges to be about regaining a Korean cultural and national identity that is historically grounded, civically engaged and morally reflective. This study is informed by multiple theories (i.e., framing, narrative, social semiotics, critical geography, rhetoric, and social movement) to examine aspects of a phenomenon in depth – involving nationalism, social movement, …