Social and Behavioral Sciences Commons^™

Social Media Reactions To Apologies From Public Figures, Brands, And Companies And Its Impact On Reputation, Melissa N. Dolan

Student Theses and Dissertations

Apologies issued by public figures, brands, and companies after a scandal or public perception of wrongdoing are common occurrences that have a significant impact on a brand's overall reputation. The impact on reputation hinges on how apologies are dissected and criticized by audiences on social media, which in turn influences public opinion and perception of the brand, company, or public figure. Furthermore, social media has exacerbated condemnation or support for public apologies, because it provides a platform for public discourse on the matter. Apologies are powerful tools that can be effective if implemented well or can be detrimental to a …

Sound, Stories, And Psychology: The Perceptions And Motivations Of Audiobook Consumption, Ellice K. Tan

Theses and Dissertations

The demand for audiobooks is higher than ever--and increasing each year, surpassing the growth rate of electronic books, print books, and the US economy overall. Audiobooks have long been used to aid adolescent and struggling readers; however, recent studies have revealed that the majority of audiences consume audiobooks for the purpose of entertainment and relaxation. Despite this, much of the research available on audiobooks still applies to audiobooks as they are used in education. The purpose of this study was to understand the attitudes, opinions, and beliefs of people who love listening to audiobooks. The study was conducted using Q …

“A Stroll Down Memory Lane”: A Review Of Marketing Principles In Ghanaian Theatre, Sylvia Tetteyfio-Manu, Daniel Kofi Brako, Evans Asante

International Review of Humanities Studies

Classical theatre marketing has been a phenomenon since the emergence of Greek theatre. This involved various means of selling theatre performances. Although marketing principles in theatre patronage are key in selling performances to a prospective audience, there is a dearth of research on it locally. Also, as observed, some theatre companies do not utilise these marketing principles in marketing their performances. Thus, they end up running at a loss and not satisfying the targeted audience members. To investigate this problem, this paper seeks to trace the evolution of theatre marketing from Ancient Greek to the present day. It also explores …

Sports Podcast Consumption: A Qualitative Media Content Analysis, Eric Philip Thomas

Doctoral Dissertations and Projects

The objective of this research is to identify the elements of a podcast production that foster and facilitate audience gratifications. The Uses and Gratifications Theory posits that consumers of media seek out desired content to fulfill their needs or gratifications. This qualitative media content analysis researches gratifications derived from sports podcast consumption by analyzing fifteen podcasts in three different categories: high-ranking, medium-ranking, and low-ranking. Through the qualitative content analysis of over 54 hours of podcast content, the emergence of four structural content elements that seem to foster and facilitate audience gratifications were identified. The implications of the findings of this …

The Role Of Ramadan Drama In Influencing The Jordanian Audience: Descriptive Survey Study, Ashraf Alzoubi, Farhan Olimat, Tanseem Mahasnieh

Jerash for Research and Studies Journal مجلة جرش للبحوث والدراسات

The study aimed to identify the habits and patterns of the Jordanian public’s viewing of the Ramadan drama and to know the cognitive, behavioral and emotional impact on them. The descriptive approach was used in the study to describe the phenomenon. The questionnaire was made to find out the public’s views on the Ramadan drama. A week for two hours a day in the evening after breakfast.

It was also found that the vast majority of the study sample follow the Ruya channel and prefer Syrian dramas of a social character. They also prefer works that use the colloquial dialect …

Offres Médiatiques Et Stéréotypages Des Identités, Fathallah Daghmi, Farid Toumi

Dirassat

Media (press, radio and television) can be seen as a mirror for their audiences. They show what the latter is common with the characters and events of the news. Overall, it can be history, culture, religious practices, or other common points such as skin color. , etc. In the time of information and communication technologies (ICT), identity is no more transmitted by parents but by media, Identity is shown is visible, claimed there.

College Students "Coupling Up" With Reality Dating Shows: The Interpersonal Relationships Fostered By Reality Dating Show Viewership, Juliana Romeo

Scripps Senior Theses

On college campuses across the US on Monday evenings, groups of college students cluster around laptops and dorm lounge TVs to watch The Bachelor or The Bachelorette. Viewership of reality dating shows is clearly a popular social activity among students, but why? What needs are college students fulfilling with their viewership of this genre? This thesis explores college students’ relationship with reality dating shows and specifically how college students connect the realities of the contestants, the media space, and their everyday lives. Over nine months, I conducted ethnographic interviews and focus groups with twenty-one college students at residential colleges …

‘Mingren Are The Respectable Ones’: An Analysis Of Everyday Engagements With Contemporary Celebrity Culture In China, Min Xu, Stijn Reijnders, Sangkyun (Sean) Kim

Research outputs 2014 to 2021

To investigate the values and social norms underpinning celebrity culture, it is crucial to study everyday uses of celebrity culture. Yet, studies in this area have been limited thus far, especially in non-Western contexts. This exploratory study focuses on the ways how young and middle-aged adults in everyday life in urban China discuss and value media celebrities. The results show that respondents have a rather similar way of valuing celebrity: celebrities need to have strong work ethics and showcase social responsibility; only then do they ‘earn’ their right to be considered ‘famous’. We conclude that these values are closely related …

Performing For The Audience: Putting The Public Back Into Individual Events Training, Scott Wells, Denee Janda

Proceedings of the National Developmental Conference on Individual Events

Forensics would benefit from utilizing more nontraditional judges at tournaments. The paper argues for creating more diverse judging pools. Specifically, the benefits and challenges of including community judges are addressed. Although the issue of including more nontraditional judges has been raised in the literature on debate, there has been less discussion in the Individual Events community.

Issues Of Media Text And Language In Recreational Tv Programs, Amrullo Karimov Associate Professor, Phd

Philology Matters

Today, the media is divided into two major types: print and electronic. Text written for print media is significantly different from text written for radio, television, internet media. Accordingly, media texts cover several forms in terms of their specific features, ideological and technological aspects. Since reality in television language is usually expressed through images, a great deal of attention is paid to the power of the image. However, given the impossibility of achieving absolute efficiency with a dry image, there is a need for analysis of media texts.
The issue of language and style of the anchorperson (author) has a …

Virtual Wastelands: Reframing Nuclear Representation In Video Games, Francesca Crocker

Global Honors Theses

This thesis utilizes a comparative textual analysis of two popular video games series that feature heavy nuclear themes and representation of nuclear weapons/war in combination with applied critical theory to build a framework of game design elements that lead towards more thoughtful and considerate representation of this particular real, active, and global threat. The analysis of these two series in particular -- Fallout and Metal Gear Solid -- provides a comparative look at how nuclear politics in popular media is represented and consumed in both the United States and Japan, with consideration of history, regulation, and audience interactivity.

Final Reflection (2019-2020), Danny Zhang

Critical Evaluation

In this example of a critical evaluation essay, Zhang outlines several writing projects that he engaged in both in his past experiences in high school and in his first semester at SUNY Cortland. Throughout this reflective essay, Zhang notes how his thought process began to change about writing and how he might continue his development as a writer in the future.

Does Audience Matter? Comparing Teachers' And Non-Teachers' Application And Perception Of Quality Rubrics For Evaluating Open Educational Resources, Min Yuan, Mimi Recker

Instructional Technology and Learning Sciences Faculty Publications

While many rubrics have been developed to guide people in evaluating the quality of Open Educational Resources (OER), few studies have empirically investigated how different people apply and perceive such rubrics. This study examines how participants (22 teachers and 22 non-teachers) applied three quality rubrics (comprised of a total of 17 quality indicators) to evaluate 20 OER, and how they perceived the utility of these rubrics. Results showed that both teachers and non-teachers found some indicators more difficult to apply, and displayed different response styles on different indicators. In addition, teachers gave higher overall ratings to OER, but non-teachers' ratings …

La Question Du Cinéma Populaire En Afrique Du Nord, Michel Serceau

Présence Francophone: Revue internationale de langue et de littérature

The different North African cinemas, which appeared after the independences and were the work of film directors trained in Europe, were, as a principle, an art-house cinema at odds with the classical cinema type. Presented at festivals very often, they were not really embraced by the national audiences, who were mainly consumers of popular productions, either western or Egyptian. But the production of genre films (especially comedies) which were very rare until the 1990s is increasing today, at least in Morocco. Their arrival at the top of the Moroccan box-office where they compete with the American blockbusters prove that the …

From Slut Shaming To Cultural Commentary: What Live Tweeting Practices Of Viewers Of Abc’S The Bachelorette Reveal About Gender Policing And Digital Activism On Twitter, Melissa Ames

Faculty Research & Creative Activity

No abstract provided.

Imls Sparks Ignite Il Framework Cooperative Project Teaching Materials: Scholarly Vs. Popular, Jessica Barbera, Jim Huff, Christine Iannicelli, Marianne Sade, Samantha Martin

IMLS SPARKS Ignite IL Framework Cooperative Project for At-Risk Student Success in Smaller Colleges

This handout was used as part of the instructional materials for the project.

Imls Sparks Ignite Il Framework Cooperative Project Teaching Materials: Powerpoint Presentation (Ursinus College), Jessica Barbera, Jim Huff, Christine Iannicelli, Marianne L. Sade, Samantha Martin

IMLS SPARKS Ignite IL Framework Cooperative Project for At-Risk Student Success in Smaller Colleges

This is the PowerPoint presentation used by Ursinus College for the instructional sessions that were part of the information literacy grant project.

Reconceptualizing The Work Of A Content Provider For An Online Audience: A Case Study For How Pedagogical Strategies Can Provide Models Of Engagement For Producers Of Entertainment, Diane Cooke

English Theses & Dissertations

With the interconnectivity of the Internet, and the availability of affordable media compositional tools, the proliferation of online media continues to grow exponentially. However, each day is still comprised of a fixed 24 hours, with far fewer hours spent in active media consumption. Considering the global potential for content to be found (Moreville), discovered (Cormier) or spread (Jenkins), content providers are looking for ways to attract, cultivate and hopefully expand their audiences amid all this digital clutter. In the field of entertainment, this challenge is complicated when small content providers are not aligned with an online, curated network such as …

Language Use In Forensic Settings, Emily Faith Wiegers

LSU Master's Theses

Understanding what constitutes proper communication is an important component of interaction for forensic science professionals. Using concepts from linguistic anthropology, this thesis recognizes patterns of discourse and register among individuals working within a forensic setting. Data collected from a survey distributed to members of the American Academy of Forensic Sciences and from interviews with forensic professionals working in the state of Louisiana were used to analyze individual perceptions of language use in professional settings. Results show that variation among individuals within the forensic disciplines affects speech. Other determinants of proper speech include audience and the space within which the communication …

Analisis Segmentasi Penonton Bioskop Yogyakarta, Dyna Herlina Suwarto

Informasi

After the long period of the cinema industry decline, the number of audience who visit
cinema increases significantly. However, the research to examine the phenomena of
audience segmentation is very few. Therefore the study aim is to investigate cinema
audience segmentation in Yogyakarta on the basis of the aspects that affects the
audience film choice. Furthermore the mix-method approach combining qualitative and
quantitative method in sequence was employed to attain the research objective. For the
first step, three focus group discussions that involve 20 informants. The second step,
survey was conducted involving 454 respondents. The result indicates that there are …

Audience Research In Rte, Tony Fahy

Irish Communication Review

No abstract provided.

Newsroom: Veteran Projo Columnist To Join Rwu 9/12/2016, Roger Williams University School Of Law

Life of the Law School (1993- )

No abstract provided.

Binge-Watching Rate As A Predictor Of Viewer Transportation Mechanisms, Stephen Marshall Warren

Dissertations - ALL

Binge-watching has yet to be adequately analyzed and researched to determine its effects upon viewers, despite the fact that nine in ten Americans engage in the activity (Crupi, 2015). While some studies have attempted to discover causes or effects of the activity, most research fails to capture the viewing aspects of binge-watching that make the experience unique. This thesis attempted to more specifically define binge-watching, as well as measure its association with viewer transportation – viewer immersion – into the visual narrative. A survey design facilitated the exploration of any linkages between the amount of a viewer’s binge-watching and his …

Culture Of Conflict: Watching The End Of The 1960s American Counterculture Through Documentaries About Rock Music, Matt Steinberg

Honors Theses

The 1960’s was a complicated time in American History. The decade started with Chubby Checker’s “The Twist” and concluded on “The End” by The Doors. The explosion of a youth counterculture is captured and preserved on film; a medium that was rapidly becoming more mobile, personal, and artistic. The expansion of the documentary field coincided with a unique cultural blossoming centered around rock music and the results of these films leave us with an audiovisual history of extraordinary moments in time. This thesis closely examines the development and issues of performance or rock documentaries to better understand the violent demise …

Holocaust Narratives : Exploration Of The Emotional Impact Of Disclosure Status Among First, Second, And Third Generation Holocaust Survivors, April M. Christman

Theses, Dissertations, and Projects

The current study explored the possible relationship between disclosure of Holocaust related narratives and emotional well-being among Holocaust survivors as well as children and grandchildren of Holocaust survivors. This study further considered how methods of disclosure and number of disclosure methods used related to emotional wellbeing and overall benefit or harm of the disclosure experience among first, second, and third generation Holocaust survivors. A sample of 147 Holocaust survivors and descendants completed an online survey consisting of Likert scales to rate the perceived benefit or harm of their disclosure experience and opportunities to offer narrative describing their disclosure experience. Three …

Skidmore Clips Of Neutral And Expressive Scenarios (Scenes): Novel Dynamic Stimuli For Social Cognition Research, Casey Schofield, Justin Weeks, Lea Taylor, Colten Karnedy

Psychology

Social cognition research has relied primarily on photographic emotional stimuli. Such stimuli likely have limited ecological validity in terms of representing real world social interactions. The current study presents evidence for the validity of a new stimuli set of dynamic social SCENES (Skidmore Clips of Emotional and Neutral Expressive Scenarios). To develop these stimuli, ten undergraduate theater students were recruited to portray members of an audience. This audience was configured to display (seven) varying configurations of social feedback, ranging from unequivocally approving to unequivocally disapproving (including three different versions of balanced/neutral scenes). Validity data were obtained from 383 adult participants …

A Page Of Her Own: How Women Navigate The Public And Private Facets Of Blogging, Emily Marie Flinders

Theses and Dissertations

This paper explores the complexity of the texts women create through blogging and their inherent value. I seek to explore how the mothers who blog are constructing online identities for their family units and family members in this space and how those constructions affect and inform the mothers' construction of their personal identities online. I analyze how perceptions of gender norms and practices of gender performance may affect and inform the identities thus constructed, and further complicate the liminal nature of blogging spaces. I begin with the sociological framework of Erving Goffman, which is commonly used to deconstruct identity performance …

Home-Field Advantage And Disadvantage, Harry Wallace

Harry M. Wallace

The home-field advantage refers to the tendency for sports performers to win more often when competing at their home facility. Studies of professional, collegiate, and high school sports have consistently found that home performers defeat visiting performers in more than half of total games played. The aggregated winning percentages of home performers vary between sports and across eras, but they typically range from just above 50% to as high as 70%. Home-field advantage effects are common in team sports like baseball, basketball, and football as well as in individual sports such as tennis and wrestling.

The Ambiguous Construction Of Collective "Family" In The Age Of Post-Collectivism China: Through The Lens Of Cctv's Spring Festival Gala, Lin Shi

Doctoral Dissertations

The dissertation, through a semiotic reading of familial imagery in CCTV's Spring Festival Gala, explores the new propaganda and its effects on Chinese people's political subjectivity, against the background combining the dying Communist ideology, the rise of neoliberalism, the proliferating social technologies, and the tremendous human dislocation in contemporary China. Particularly, informed by cultural studies and ethnographic methods, this research project explores how the post-collectivism party-state insists on a mirror image of the collectivism through constructing the country as a singular super "family" form the olden time, as exemplified in the televised spectacle - CCTV's Spring Festival Gala. In the …

Audience Perception Of Synonyms From The Pulpit: A Case Among Six Church Ancillary Groups In Madina, Dennis Soku, M O. Adekunle

Bahram Kazemian

This work investigated audience perception of messages that contained synonyms. Some church members opined that synonyms changed meanings of messages intended by Ministers of the Christian religion. The study was conducted among 161 church members drawn from six church ancillary groups in Madina, a suburb of Accra. The groups were selected from Orthodox, Pentecostal and Charismatic Churches in Madina. A qualitative approach was used in this study. It was found that sets of words used as synonyms did not make any much difference in meaning to the majority of the members in the audience nor did it have any significant …