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Social and Behavioral Sciences Commons™
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- Mass Communications (3)
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Articles 1 - 14 of 14
Full-Text Articles in Social and Behavioral Sciences
Headlines In Rhyme: A Case Study On Le Journal Rappé As An Agent Of Senegalese Sociopolitical Change, Jessica Hackel
Headlines In Rhyme: A Case Study On Le Journal Rappé As An Agent Of Senegalese Sociopolitical Change, Jessica Hackel
Independent Study Project (ISP) Collection
Le Journal Rappé is a weekly Senegalese television segment presented and created by “old-school” rappers Cheikh “Keyti” Sene and Makhtar “Xuman” Fall. Each Friday on the Senegalese television station 2S, the rappers take on the personas of broadcast journalists, delivering the week’s top headlines in rhyme—they literally rap the news. Since its initial inception on April 11th, 2013 as a YouTube venture, Le Journal Rappé has garnered both national and international praise. The program superficially serves as an alternative source of media, one that deviates from the mainstream in its format, entertainment value, and appeal to …
Once Upon A Midnight Stalker: A Content Analysis Of Stalking In Films, Amy Sides Schultz, Julia Moore, Brian H. Spitzberg
Once Upon A Midnight Stalker: A Content Analysis Of Stalking In Films, Amy Sides Schultz, Julia Moore, Brian H. Spitzberg
Department of Communication Studies: Faculty Publications
Media portrayals of crime have been linked to biased information processing and beliefs about society and personal risks of victimization. Much of this research has either focused on relatively holistic analyses of media consumption, or on the analysis of elements of only a few types of crime (e.g., murder, rape, assault). Research to date has overlooked how media portray stalking in interpersonal relationships. This study content analyzed 51 mainstream movies with prominent stalking themes to compare and contrast such depictions with the actual scientific data about stalking. By considering victim variables, stalker variables, relational variables, stalking behavior variables, victim response …
Impact Of Format On Evaluations Of Online News, August Grant, Jeffrey Wilkinson, Diane Guerrazzi
Impact Of Format On Evaluations Of Online News, August Grant, Jeffrey Wilkinson, Diane Guerrazzi
Faculty Publications
The emergence of online news offers journalists the opportunity to use a variety of formats to present news, including traditional text and video forms and emerging multimedia forms. This paper reports the results of a series of studies exploring these formats, two experiments and a survey. The first experiment compared three formats of video news delivery and found that format was related to time spent viewing a story, and time spent predicted recall of the story, but no direct relationship was observed between format and recall. The secondexperiment compared three different formats (text, text with pictures, and text with videos), …
Communication And Media Studies Newsletter 2013 Summer, Communications & Media Studies
Communication And Media Studies Newsletter 2013 Summer, Communications & Media Studies
Communication and Media Studies Newsletter
No abstract provided.
Interview Of Sidney J. Macleod, Jr., M.F.A., Sidney J. Macleod Jr., M.F.A., Amy E. Brooks
Interview Of Sidney J. Macleod, Jr., M.F.A., Sidney J. Macleod Jr., M.F.A., Amy E. Brooks
All Oral Histories
Sidney MacLeod (often called Sid) was born in 1933 in Chicago, Illinois. He is the oldest of three children and the only boy. He earned his M.S.S. at Saint Mary’s College in Winona, Minnesota and his M.F.A. at Catholic University in Washington, D.C. After graduate school he was drafted into the U.S. Army where he served two years on several domestic military bases. He began working at La Salle in 1959. In 1961 he married his wife, Mary Jane. They have four children (three sons and one daughter). He continues to work at La Salle full-time. When he retires he …
Influencia De Los Programas De Concurso Televisivos En La Construccion De Identidad Cultural En Jóvenes Cusqueños, Tess Renker
Influencia De Los Programas De Concurso Televisivos En La Construccion De Identidad Cultural En Jóvenes Cusqueños, Tess Renker
Independent Study Project (ISP) Collection
Este informe describe la realización de mi proyecto de investigación sobre las influencias de los programas de concurso peruanos en la construcción de las identidades culturales de los jóvenes cusqueños. En el primer capítulo, describo las motivaciones por esta investigación, la área temática, y las preguntas de investigación, así como el marco teórico y la metodología del estudio. El segundo capítulo incluye la revisión de unas lecturas previas acerca del tema. Estas lecturas se enfocan en la vinculación de la televisión nacional peruana con la globalización y la manera en que estos programas pueden influir las identidades culturales de la …
Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen
Masters Theses
Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …
Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis
Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis
Masters Theses
In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …
Communication And Media Studies Newsletter 2013 Winter, Communications & Media Studies
Communication And Media Studies Newsletter 2013 Winter, Communications & Media Studies
Communication and Media Studies Newsletter
No abstract provided.
Power Girls Before Girl Power: 1980s Toy-Based Girl Cartoons, Katia Perea
Power Girls Before Girl Power: 1980s Toy-Based Girl Cartoons, Katia Perea
Publications and Research
The socio/cultural history and partnership of toy advertisement and children’s television is rich and well documented (Schneider 1989, Kunkel 1988, Seiter 1993). In this article I discuss the influence of policy in girl’s cartoon programming as well as the relationship between commercialization and financial motivation in creating a girl cartoon media product. I then discuss the formulaic, gender normative parameters this new genre set in place to identify girl cartoons as well as girl media consumption and how within those parameters girl cartoon characters were able to represent an empowered girl popular culture product a decade before the nomenclature Girl …
Challenging The Media-Incarceration Complex Through Media Education, Bill Yousman
Challenging The Media-Incarceration Complex Through Media Education, Bill Yousman
Communication, Media & The Arts Faculty Publications
Focusing on prime-time dramatic television as the most prevalent source of fictional images of violence, crime, and incarceration, in this chapter I address the distorted narratives and images that saturate popular television dramas. I also draw upon interviews I conducted with ex-prisoners to show how media representations of imprisonment, though inaccurate and misleading, shape the perceptions even of those who have themselves been incarcerated.
Battle Of The Brands: Producing Medium-Specific Video Promotion Of Music Commodity Signs For The New Media Epoch, Josh Grube
Undergraduate Honors Theses
No abstract provided.
Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs
Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs
College of Journalism and Mass Communications: Faculty Publications
Public relations continue to play an essential and changing role in society, requiring the regular reassessment of the education of future public relations practitioners. Academics and practitioners often differ in how they view the public relations field, how they define the discipline, and how they view the major pedagogical approaches. This paper explores the impact of integrating three different perspectives in public relations education, including practitioner perspective, client perspective, and the evidence-based perspective. Results from students’ reaction papers and an online questionnaire suggest that integrating an evidence-based approach improves the competence and clarity of communications counsel provided by aspiring practitioners.
Do Household Cable Tv Viewing Patterns Demonstrate Efficiency And Concentration?, Rae Chang, Pulak Ghosh, Gwangjae Jung, Robert J. Kauffman, Peiran Zhang
Do Household Cable Tv Viewing Patterns Demonstrate Efficiency And Concentration?, Rae Chang, Pulak Ghosh, Gwangjae Jung, Robert J. Kauffman, Peiran Zhang
Research Collection School Of Computing and Information Systems
No abstract provided.