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Social and Behavioral Sciences Commons™
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- Race (3)
- Advertising (2)
- Children (2)
- Consumer Culture (2)
- Fashion (2)
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- Mothers (2)
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- Publication
Articles 1 - 8 of 8
Full-Text Articles in Social and Behavioral Sciences
The Mother’S Gaze And The Model Child: Reading Print Ads For Designer Children’S Clothing, Chris Boulton
The Mother’S Gaze And The Model Child: Reading Print Ads For Designer Children’S Clothing, Chris Boulton
Graduate Students Author Gallery
This audience analysis considers how two groups of mothers, one affluent and mostly white and the other low-income and mostly of color, responded to six print ads for designer children’s clothing. I argue that the gender and maternal affiliations of these women—which coalesce around their common experience of the male gaze and a belief that children’s clothing represents the embodied tastes of the mother—are ultimately overwhelmed by distinct attitudes towards conspicuous consumption, in-group/out-group signals, and even facial expressions. I conclude that, when judging the ads, these mothers engage in a vicarious process referencing their own daily practice of social interaction. …
The Mother’S Gaze And The Model Child: Reading Print Ads For Designer Children’S Clothing, Chris Boulton
The Mother’S Gaze And The Model Child: Reading Print Ads For Designer Children’S Clothing, Chris Boulton
Communication Graduate Student Publication Series
This audience analysis considers how two groups of mothers, one affluent and mostly white and the other low-income and mostly of color, responded to six print ads for designer children’s clothing. I argue that the gender and maternal affiliations of these women—which coalesce around their common experience of the male gaze and a belief that children’s clothing represents the embodied tastes of the mother—are ultimately overwhelmed by distinct attitudes towards conspicuous consumption, in-group/out-group signals, and even facial expressions. I conclude that, when judging the ads, these mothers engage in a vicarious process referencing their own daily practice of social interaction. …
Conference Proceedings, Youtube And The 2008 Election Cycle
Conference Proceedings, Youtube And The 2008 Election Cycle
YouTube and the 2008 Election Cycle in the United States
The YouTube and the 2008 Election Cycle in the United States Conference took place April 16-17, 2009 at the University of Massachusetts Amherst. The conference brought together political and computer scientists to explore the electoral impact of user-created YouTube technologies and to demonstrate new technical and analytic opportunities associated with new media technologies and politics. The conference proceedings includes copies of all papers presented at the conference as well as abstracts of all posters and keynote presentations.
Tradition And Modernity In Scottish Gaelic Language Media, Ann Stewart
Tradition And Modernity In Scottish Gaelic Language Media, Ann Stewart
Final Reports of EFS student participants
No abstract provided.
Community Radio, Public Interest: The Low Power Fm Service And 21st Century Media Policy, Margo L. Robb
Community Radio, Public Interest: The Low Power Fm Service And 21st Century Media Policy, Margo L. Robb
Masters Theses 1911 - February 2014
The introduction of the Low Power FM (LPFM) service by the Federal Communications Commission (FCC) provided a unique glimpse into media policy-making. Because usual allies disagreed over the service, the usually invisible political nature of the debate was made transparent. The project of this thesis is to contextualize the histories of radio policy, non-commercial radio, and the public interest standard to shed light on why it was so challenging to implement even a small, local radio service. Secondly, the thesis will explore the theoretical understandings of the various players in the LPFM debate, as well as the practical functioning of …
Professional Resource: Code Of Best Practices In Fair Use For Media Literacy Education, Chris Boulton
Professional Resource: Code Of Best Practices In Fair Use For Media Literacy Education, Chris Boulton
Graduate Students Author Gallery
New media and communication technologies have expanded both our object of study and the range of techniques for teaching our students, but powerful gatekeepers remain. From corporate owners crying foul when we quote from copyrighted material to school administrators haunted by the specter of lawsuits, a culture of fear has descended over teaching in the digital age, bombarding us with a myriad of confusing guidelines and dubious restrictions. Some have pushed back, arguing that our right to access and produce media in educational settings is protected by the doctrine of “fair use” as outlined in Section 107 of the Copyright …
Social Influence And The Acceptance Of Racially Charged Humor, Nicholas M. Joyce
Social Influence And The Acceptance Of Racially Charged Humor, Nicholas M. Joyce
Masters Theses 1911 - February 2014
This study examined factors important in determining the acceptance of racially charged humor. It utilized a 2 x 3 design in which race of joke teller and group targeted by the jokes were manipulated. It measured people’s level of acceptance regarding the jokes and recorded participants’ behaviors. This study found that under the conditions in which comedians derogated their in-group, White participants demonstrated higher levels of acceptance and a greater likelihood to perform the jokes. This pattern was especially true when the comedian was Black.
Constituting Folklore: A Case For Critical Folklore Studies, Stephen Olbrys Gencarella
Constituting Folklore: A Case For Critical Folklore Studies, Stephen Olbrys Gencarella
Communication Department Faculty Publication Series
This article argues for the development of a critical folklore studies through an interweaving of folklore and rhetorical theory. Following paths set by Roger Abrahams, Kenneth Burke, and Antonio Gramsci decades ago, and drawing upon more recent contributions by Ernesto Laclau and rhetorical critics, it considers folklore as a constitutive rhetoric, the act of which establishes a "folk"--and their adversaries-as a political category. Identifying three articulations of critical folklore studies, it calls upon folklorists to intervene against (rather than strictly analyze) oppressive power formations through the production of overt criticism and related counterhegemonic practices