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Social and Behavioral Sciences Commons

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Purdue University

Psychology

2010

Research methods

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Full-Text Articles in Social and Behavioral Sciences

Behavior And Behavior Assessment, Christopher Agnew, Janice Kelly May 2010

Behavior And Behavior Assessment, Christopher Agnew, Janice Kelly

Department of Psychological Sciences Faculty Publications

This chapter addresses the questions of 1) what do we mean by “behavior” in personality and social psychology, and 2) how can we best assess social behavior. We define behavior as being observable and socially meaningful, but also discuss the dimensions on which behavior varies (e.g., intentional vs. habitual, discrete vs. continuous). We also discuss important variabilities in behavior as they relate to issues of measurement (e.g., behavioral frequency or desirability). For behavior assessment, we focus on some of the practical issues involved (e.g., choosing a coding system, selecting an observational setting), as well as how behavior assessment might intersect …