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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Christian Chicken Vs. Mainstream Media: A Case Study Analysis Of Chick-Fil-A’S Stance On Traditional Marriage Using Situational Crisis Communication Theory, Christiannn Mcnew Dec 2015

Christian Chicken Vs. Mainstream Media: A Case Study Analysis Of Chick-Fil-A’S Stance On Traditional Marriage Using Situational Crisis Communication Theory, Christiannn Mcnew

Masters Theses

A crisis can strike an organization at any moment and it is the responsibility of the organization to be prepared with a plan of action. This thesis will explore crisis management, using Timothy Coombs’ crisis management strategies, of Chick-fil-A and then COO Dan Cathy to see if those two parties implemented crisis strategies in a way that benefited the organization following Cathy’s statements in support of the biblical definition of family. Since many interpreted these comments as anti-gay sentiments from Chick-fil-A itself, crisis struck the organization Cathy represented. This thesis will also look at the idea of social activism in …


A Study Of Motivation And Assimilation: Examining Asian International And American College Students' Employment On Campus, Yasa Guo Jun 2015

A Study Of Motivation And Assimilation: Examining Asian International And American College Students' Employment On Campus, Yasa Guo

Masters Theses

The author researched the topic of this thesis from six different aspects: Maslow's Hierarchy of Needs, international students, student employment, motivation, Cultural Intelligence Theory, and cross-cultural adaptation. There are twenty participants that participated in this research. Among them, ten are Asian international students and ten are American students. All students have been a student at a private Christian university and working for at least one semester. The researcher developed twelve questions related to Maslow's Hierarchy of Needs for all participants and nine questions related to Cultural Intelligence Theory to only Asian international students. The research methodology of this thesis is …