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Pr Day 2017: Building Campus Relationships: Awareness And Participation For Multidisciplinary Interaction, Jackie Steele
Pr Day 2017: Building Campus Relationships: Awareness And Participation For Multidisciplinary Interaction, Jackie Steele
Journalism
The following study investigates the building and maintaining of sustainable relationships between different on-campus department and entities through the collaborative efforts and execution of PR Day. The event was both an awareness and educational campaign aimed at demonstrating what can be done with public relations. The public relations concentration within the Cal Poly Journalism Department, along with the student run PR firm, Central Coast PRspectives (CCPR) are for the most part unknown on campus. The revival of PR Day was developed to raise awareness amongst students on an interdisciplinary level of what public relations is and how it’s relevant to …