Social and Behavioral Sciences Commons^™

The Planet, 1991, Winter, Michael J. Lehnert, Associated Students Environmental Center, Western Washington University

The Planet

No abstract provided.

The Introductory Communication Course: The Public Speaking Approach, Rudolph F. Verderber

Basic Communication Course Annual

Although a communication department has several choices for the focus of its introductory course, the public speaking approach continues to be the most prevalent largely because of its perceived value. People need public speaking skills because of their importance in achieving success in so many walks of life. In fact, in such professions as teaching, politics, law, sales, marketing, and the like, public speaking skills are fundamental to the job description. In addition, public speaking skills are useful to people in their daily impromptu speaking efforts as well. For instance, effectiveness in giving directions to a place, in giving instructions …

The Introductory Communication Course: The Hybrid Approach, Judy C. Pearson, Richard West

Basic Communication Course Annual

The introductory communication course is one of the most important courses in a general education program at the college or university level. Gibson, Hanna, and Huddleston (1985) observed that the course “remains a vital component of American higher education” (290). Seiler and McGukin (1989) agreed that the course is critical to a speech communication curriculum. Professors adopt a variety of approaches in teaching the introductory course. The purpose of this essay is to examine one approach to the introductory course: the hybrid course. The authors will (l) describe the hybrid approach; (2) consider the course structure including general teaching strategies. …

Measurement Of Communication Motivation In Public Speaking: An Exploratory Study And Scale Development Based On Expectancy Theory, Edwin J. Dawson, Donald D. Yoder

Basic Communication Course Annual

Since the motivational construct has been previously investigated using need gratification theory, it is important to explore the conceptual differences and similarities between Communication Motivation in Public Speaking based on expectancy theory and current measures of communication motives.

Therefore, this study asks the following research questions: l) What are the factor structure and reliability of a “communication motivation in public speaking” (CMPS) instrument which is based on expectancy theory? 2) What is the relationship between Communication Motivation in Public Speaking (CMPS) and the PRCA, WTC, and ICM?

Advertising

Basic Communication Course Annual

No abstract provided.

Theo-Political Conspiracy Discourse In The Wanderer, Steven R. Goldzwig

College of Communication Faculty Research and Publications

This study undertakes an intensive analysis of The Wanderer, an ultraconservative Catholic weekly newspaper. It is argued that conspiracy discourse in The Wanderer provides a continuous series of "god" and "devil" terms that playoff one another as "generic warrants" authorizing a domino effect that solidifies an overarching rhetorical vision, which ultimately affects the interpretation of U.S. Roman Catholic Church doctrine and its application to a number of contemporary sociopolitical issues. Discourse emanating from this particular publication is representative of a "paranoid style" and provides a case study for tracing operant terms in an ongoing "backlash movement."

The Relationship Of Patients' Perceptions Of Physicians' Communication Style To Patient Satisfaction, Lisa Diane Abramson

Dissertations and Theses

This thesis examines the relationship between physician communication style and patient satisfaction in the diagnostic medical interview. Patient satisfaction is a critical issue for health care organizations today. Health care organizations are coping with the recruitment and maintenance of patient consumers in a competitive and costly market.

The literature indicates that effective communication between the physician and the patient is important to patient satisfaction. The physician needs to structure the medical visit in order to acquire medical information and, at the same time, invite communication with patients to determine their concerns and needs. Patient satisfaction may ensue if the patient …

Chicago Arts And Communication, 1991, Columbia College Chicago

Echo

Student-produced magazine entitled Chicago Arts and Communication, later changed to Echo magazine. Cover Article: The City's Creative Talents: Poetry; Film; Theater; Radio; Art; Television; Music; Fiction; Journalism; Video; Music; Art; Dance; Photography. Editor-In-Chief: Muriel L. Whetstone. 62 pages.

The Interpersonal Communication Course, Joseph A. Devito

Basic Communication Course Annual

The interpersonal communication course is one of the really great courses in the entire communication curriculum and, in fact, in the entire academic curriculum. It is relevant to just about everything you do — to your satisfaction with yourself, to your effectiveness on the job, to your success as a friend or lover. And students know this and quickly become involved and motivated. Even the research is exciting — it addresses significant issues in truly imaginative ways and is always advancing our knowledge and understanding of interpersonal communication and interpersonal relationships in important ways. It’s a great course to teach …

Selling Out Max Headroom, Rebecca L. Abbott

Communication, Media & The Arts Faculty Publications

Americans came to know a new television personality in 1987 named Max Headroom, although personality is perhaps not the right word for him. Max first appeared by way of Coca-Cola commercials.

Communication Ethics Pedagogy, Steven R. Goldzwig

College of Communication Faculty Research and Publications

No abstract provided.

Ua3/9/2 Presentation Of 1991 Rodes-Helm Lecture, Juliann Tenney

WKU Archives Records

Speech delivered by Juliann Tenney as part of the Rodes-Helm Lecture series in 1991 regarding the economic development of the South.

Ua1f Wku Archives Vertical File - Football, Wku Archives

WKU Archives Records

Digitized vertical file materials regarding the WKU football team in 1991.

Ua1f Wku Archives Vertical File - Regents 1990-1991, Wku Archives

WKU Archives Records

Digitized vertical file materials regarding WKU Board of Regents.

Ua3/8/1 Clippings 1988-1991, Wku President's Office - Meredith

WKU Archives Records

Clippings regarding Western Kentucky University from 1988 through 1991.

Role And Behavior Of Interpreters : An Exploratory Study In American-Chinese Business Negotiations, Zhijian Kevin Yang

Dissertations and Theses

The purpose of this study is to identify the roles and behaviors of interpreters. The context of this research is American-Chinese business negotiations. The focus of this study is on the roles and behaviors of interpreters by means of revealing the perspectives of interpreters and American negotiators.

Newspaper Endorsements : How Editorial Writers View Their Influence, Lisa Ferguson Lochridge

Retrospective Theses and Dissertations

No abstract provided.

Torch, Winter 1991, Cedarville College

Torch

No abstract provided.

Unique Co-Operative Landcare Venture In The Avon Catchment, Darrel Brewin, John Collett

Journal of the Department of Agriculture, Western Australia, Series 4

The Avon catchment is bustling with landcare activity generated by a unique co-operative venture between farmers, the Department of Agriculture, the National Soil Conservation Program and Alcoa of Australia Ltd. The Avon Catchment Landcare Program was initiated by the Department of Agriculture and Alcoa, in support of the national Decade ofLandcare. The program provides financial, human and technical resources to undertake catchment and farm planning and demonstrations of rehabilitation techniques that tackle soil and water degradation problems. We know that without specially planned landcare programs and substantial changes in land management, land degradation will continue and further losses of agricultural …

The R3a3 Processing System For Experiential Learning In The Classroom, Pamela L. Gray

Basic Communication Course Annual

In education today, much emphasis is placed on “experiential learning,” or learning by doing. An experiential approach to teaching allows students to participate in activities that provide concrete examples of concepts and skills being taught in class. Experiential activities seem especially appropriate in a communication class in which a focus is on developing communication competence, because becoming a better communicator involves active practice and evaluation. However, experiential learning is not totally without problems. (For more information about problems associated with experiential learning activities and tips for increasing their effectiveness, see Eisenberg, 1980; Gray & Buerkel-Rothfuss, 1985).

One area that can …

Models For Graduate Teaching Assistant (Gta) Training: The 'Real,' The 'Necessary,' And The 'Ideal', Nancy L. Buerkel-Rothfuss, Pamela L. Gray

Basic Communication Course Annual

The purpose of this paper is to assemble what our research says about graduate teaching assistant (GTA) training in general and specifically in departments of speech communication. Our hope is that, by compiling the four data sets into a comprehensive description of what is presently happening and what is needed in the area of GTA training, we will provide the empirical evidence campus and departmental administrators need to argue for increased activity at their own institutions. In particular, we will use data from the four samples to develop three models of GTA training: 1) the current state-of-the-art (the “real” model), …

Public Restoration Of The Fallen Religious Leader : A Rhetorical Perspective, David Fleer

Dissertations and Theses

This thesis will consider two men who, when caught in moral dilemmas, cited a particular Biblical narrative in their attempt to receive forgiveness and acceptance from their audiences. Both men were significant religious figures within their respective denominations and both men received public scrutiny following their sinful actions.

Intercultural Communication Competence And Intercultural Adjustment Of Japanese Business Sojourners And Their Spouses, Muneo Hotta

Dissertations and Theses

The purpose of this thesis was to examine the relationship among intercultural communication competence, attitudes toward the U.S. culture, and linguistic skills in English for Japanese business sojourners and their spouses living in the United States.

1990-1991 Cedarville College Annual Report, Cedarville College

Cedarville University Annual Reports

No abstract provided.

Dangerous Liaisons: Seduction And Betrayal In Confidential Press-Source Relations, Lili Levi

Articles

No abstract provided.

Editorial Board

Basic Communication Course Annual

No abstract provided.

Editor's Page, Lawrence Hugenberg

Basic Communication Course Annual

This volume is the result of a lot of hard work by the authors and the editorial board. When we changed the submission date to get The Annual to press earlier in the year, it meant we had to have submissions sooner than expected, reviews turned around quickly and revisions made as soon as possible. Everyone cooperated in getting this edition of The Annual out following the publisher's deadlines. I will be forever grateful for everyone's hard work, patience and understanding through this process.

The Business And Professional Speaking Course, Lawrence W. Hugenberg, Alfred W. Owens Ii, David J. Robinson

Basic Communication Course Annual

No abstract provided.

Title Page

Basic Communication Course Annual

No abstract provided.

The Introductory Communication Course: Results Of A National Survey, Douglas M. Trank, Pat Lewis

Basic Communication Course Annual

Data for this survey were gathered from a national sample of institutions of higher education by means of a questionnaire mailed in November of 1987.

The questionnaire and a cover letter signed by the president of the Association for Communication Administration were sent to all 2-year colleges and all 4-year and graduate institutions which have an affiliation with the Speech Communication Association or the Association for Communication Administration. In each case they were addressed to the executive officer of the relevant communication department and requested data relevant to the 1987-88 academic year.

The instrument used in this survey is a …