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Social and Behavioral Sciences Commons™
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Articles 1 - 7 of 7
Full-Text Articles in Social and Behavioral Sciences
Excellence In Incompetence: The Daily Show Creates A Moment Of Zen, Megan Turley Hodgkiss
Excellence In Incompetence: The Daily Show Creates A Moment Of Zen, Megan Turley Hodgkiss
Communication Theses
Jon Stewart, the anchor and purveyor of “fake news,” has catapulted television's The Daily Show into prominence. The show functions as both a source of political humor and a vehicle for political commentary. This thesis explores how the program visually and rhetorically problematizes the hegemonic model of traditional television news, and how it tips the balance between what is considered serious news and what has become cliché about the broadcast industry.
Product Placement During The Family-Viewing Hour., Harry C. Arnold
Product Placement During The Family-Viewing Hour., Harry C. Arnold
Electronic Theses and Dissertations
The so-called family-viewing hour, the eight to nine o’clock hour of prime time, is one of the most watched hours of television by both adults and children. Advertisers, of course, favor shows that draw large audiences so their product presentations or commercials are witnessed by masses of people. Now, because of videocassette recorders and other similar control devices, viewers are eliminating commercials from their viewing experience1 and advertisers are clamoring for new ways to get their products into the mind of the consumer.2 To counteract this commercial avoidance by consumers, advertisers are embedding products within television programming thereby …
Imaging And The National Imagining: Theorizing Visual Sovereignty In Trinidad And Tobago Moving Image Media Through Analysis Of Television Advertising, Susan Lillian Mcfarlane-Alvarez
Imaging And The National Imagining: Theorizing Visual Sovereignty In Trinidad And Tobago Moving Image Media Through Analysis Of Television Advertising, Susan Lillian Mcfarlane-Alvarez
Communication Dissertations
Academic and popular discourse frequently positions postcolonial countries as receivers of visual culture rather than as producers and transmitters. These countries are often deemed as being subject to hegemonic forces of global media flows, the influx of foreign programming into their media landscapes hindering any significant development of distinct national identity through visual media. Since independence from British rule in 1962, government, media practitioners and viewers in the postcolonial Caribbean nation of Trinidad and Tobago have sought ways to build a national visual culture despite the inundation of non-local visual texts into the country. This study positions postcolonial Trinidad and …
The Television Portrayals Of African Americans And Racial Attitudes, Joni G V Dubriel
The Television Portrayals Of African Americans And Racial Attitudes, Joni G V Dubriel
Communication Theses
Television often portrays African Americans in unfavorable positions in comparison to Caucasians. Typically these unfavorable depictions reinforce negative stereotypes associated with African Americans. Research indicates that television portrayals can influence people’s attitudes toward one another. A question left unanswered by current research: are mass-mediated images as influential at reversing or counteracting stereotypes as they are at reinforcing them? An experiment with undergraduate students was conducted to investigate the relationship between the positive portrayal of African Americans and subsequent racial attitudes. Participants viewed a video clip with either an African American or Caucasian chairman for the Georgia Division of Public Health. …
Media Influence On Young Adults Sexual Attitudes And Behaviors, Heather Hackbarth
Media Influence On Young Adults Sexual Attitudes And Behaviors, Heather Hackbarth
Electronic Theses and Dissertations
Research has shown that sexual content is prevalent in television programming and that this content can have an effect on the viewer's attitudes about sex. This study examined this relationship within the theoretical framework of cultivation and social cognitive theories. This study used a survey to examine these relationships in young students at a large southeastern university. The researchers targeted freshmen, many in their first semester, for this study to get the best measure of attitudes, before they were influenced by college life. In addition to examining the effects of television viewing, the researcher looked at the effects of exposure …
A Social Cognitive Approach Towards Understanding The Effects Of Popular Poker Television Shows On College Students, Marc Londo
Electronic Theses and Dissertations
Tournament poker shows have become a leading ratings draw on American television. Since ESPN and the Travel Channel began airing their innovative poker shows in 2003, the game has reached a new following, particularly among college students. There are unique and psychologically significant factors that characterize the college population that make students particularly receptive to popular characterizations in media. This study investigates the potential exacerbating effect that these widely popular poker television shows have on the gambling behavior of college students. 444 college students completed a survey designed to assess gratifications sought through media along with measures of attitudes, gambling …
Statewide Public Affairs Television: Expanding The C-Span Model To The State Level And Achieving Institutional Status In The Process, Karen M. Rowley
Statewide Public Affairs Television: Expanding The C-Span Model To The State Level And Achieving Institutional Status In The Process, Karen M. Rowley
LSU Doctoral Dissertations
A study of 10 states that have statewide public affairs television networks finds that these systems have become an integral part of the state governmental process in the same way that C-SPAN has become an institution in Washington, D.C. That is, lawmakers, legislative staff members, lobbyists, and statehouse reporters ignore it at their peril. At the same time, the content produced by these state versions of C-SPAN has altered the way in which the members of these groups do their jobs by providing a monitoring capacity that makes it easier for them to be more productive. This study uses a …