Social and Behavioral Sciences Commons^™

All Good Women Are Mothers: Exploring Gender Binaries In How I Met Your Mother, Jessica Marinho

All Graduate Theses and Dissertations, Spring 1920 to Summer 2023

Television is thought to be a form of entertainment through its many genres from comedy to drama, however, it is more than a relaxing pastime. Television series construct messages that influence audiences to accept specific behaviors. In this thesis, I analyzed the portrayal of the two main female characters in the popular television series How I Met Your Mother (2005-2009) and I argued how their depiction served to represent childless women as unwomanly and mothers as the ideal woman.

Marxist Analysis Of Social And Economic Narratives In Childrens' Cartoons, Shane Mcgregor

Theses and Dissertations

Using a Marxist framework with a grounding in critical literacy, this study employs a content analysis methodology to analyze 25 episodes of five of the most popular children’s television cartoons in order to understand how these cartoons portray economic and social systems, as well as how the messages these cartoons express would tend to support these systems. In so doing, this research hopes to provide a conceptual framework that educators and parents can use as a guide for demonstration of a critical approach to understanding the curriculum of children’s media inside or outside of the classroom. Educators can modify this …

The Binge Viewing Index: Creating And Testing A New Measure, Larry J. Webster Jr.

Theses and Dissertations

Television Binge Viewing is a media consumption behavior that is in its research infancy. To date, researches have used a dichotomous variable to measure binge viewing. That measure is based on operationalizing binge viewing as having watched two to six episodes of the same television program in one sitting. This research project created and applied a continuous measure by creating the Binge Viewing Index (BVI), which is based on the duration (number of episodes) and the frequency (weekly average) of binge viewing sessions. These dimensions are structured similarly to measures for binge drinking. A national survey demonstrated the intensity of …

Rural Masculinities In American Scripted Television Series Of The 2010s, Paul Doro

Theses and Dissertations

The 2010s featured a significant increase in the representation of rural masculinity on television. Much of the increase can be attributed to unscripted programming. Reality series have received considerable attention from scholars, particularly in regard to their representation of stereotypes. This dissertation examines the representation of masculinities in three scripted television series that aired during the 2010s and are set in rural America. The series provide perspectives on rural masculinities that can be placed in conversation with discourses on reality series set in rural environments. Justified, Rectify, and Outsiders depict male characters that veer away from stereotypes and are difficult …

Black Occularity, The White Gaze, And Color-Blindness In Shonda Rhimes' Bridgerton, Daniella Ruiz Cantu

Political Science Undergraduate Honors Theses

The white gaze, or the assumption that the default reader or observer of a piece of media is white, affects the way that people of color are shown on television. This research project uses the hit Netflix show Bridgerton to study the way that modern-day representations of people of color both challenge whiteness and white supremacy, while also reinforcing the white gaze. This is done through the examination of works by George Yancy, Laraine Wallowits, Frantz Fanon, Laura Mulvey, Kristen J. Warner, and Cheryl I. Harris on the white gaze, the male gaze, narrative conventions of soap operas and telenovelas, …

An Analysis Of Appearance-Based Assumptions In Content Creation, Emily Andersen

Honors Projects

The purpose of this project is to uncover assumptions and stereotypes held against college majors through content creation. Is it natural to stereotype and label people? Is it harmful? Most may think that is true, while others may believe that is being judgemental. Can others tell what major a student is by a first glance or a brief conversation? Is it the way they dress, their star sign, or political beliefs? These are all examples of stereotypes I believe could influence an assumption. What kind of thoughts goes into these stereotypes from a sociological perspective? Answers are discovered through a …

Grey’S Anatomy And End Of Life Ethics, Sean Micheal Swenson

USF Tampa Graduate Theses and Dissertations

In this qualitative study, I analyze three episodes of the prime-time television medical drama Grey’s Anatomy to explore how the show stages conversations of end of life. I extend the work of end of life ethicists with attention to the ways that media may/should/could be used to teach and reflect issues of dying in America. Performing a close textual analysis, I identified two modes of storytelling within the structure of these episodes: Documentary Realism and Melodrama. I argue that if we are to understand medical dramas as a tool for the dissemination of information about end of life ethics, we …

Q/A: A Semiotic Deconstruction Of Narrative Transportation On Episodic Television, Josh Grube

Masters Theses

Narrative transportation is a captivating phenomenon in which an audience member psychologically departs from material reality and immerses into the narrative world (Gerrig, 1993). Existing literature on narrative transportation mostly consists of audience-level studies, primarily focused on the phenomenon’s persuasive effects and audience attributes that mediate their ability to be transported. From a theoretical media perspective, transportation is conceived as an aspect of the larger audience cultivation process (Gerbner, 1998) due to its persuasive influence, revealing the importance of viewing it from the textual level. This thesis fills a significant gap in narrative transportation theory by examining television narratives through …

Presidential Rhetoric And Media's Contribution To The Subjective Nature Of Truth In American Democracy, Bianca Miccolis

English Honors Theses

This thesis examines the role of media on the subjectivity of truth in presidential rhetoric and its ethical implications. In my three case studies, I find that there is some form of deception by each president in their chosen form of media. I analyze Roosevelt’s use of the radio, which he uses to hide his disability and gain more executive power to combat the Great Depression. I examine Reagan’s use of television and how he fabricates an intimate relationship with the American people to enact tax reform. Finally, I investigate Trump’s use of Twitter to deflect negative publicity as he …

Racialized Reality: Crime News And Racial Stereotype Framing, Warrington Sebree

Graduate Theses and Dissertations

Research shows that crime news is a primary mechanism for shaping public consciousness surrounding legal order, social morality, and threats present in their citizens communities. This research explores how news media influences negative attitudes towards criminal justice reform and Black identity. Utilizing Framing Theory, this study focuses on whether negative stereotypes in crime news triggers racial prejudice and bias towards African Americans. Participants of this study will consist of current students at the University of Arkansas, Fayetteville. The findings suggest that knowing the race of a potential criminal assailant influences respondents’ attitudes towards presumptions of guilt, future criminality, and criminal …

Cultivation Effects From Television Crime Dramas To Forensic Practices, Stephanie P. Mobley

Honors Theses

Television and its effects have been frequently studied due to the prevalence of television in today’s society. Cultivation theory examines these effects by claiming that people’s perceptions of the real world are shaped by the social reality portrayed on television. This paper used this theory to examine a link between college student’s viewership of television crime dramas and their opinions about forensic practices. It used quantitative survey questions and previous research to come to conclusions for the research questions. The three research questions asked whether frequent viewing of crime dramas cultivated false beliefs about three forensic practices, (fingerprint analysis, polygraph …

Cultivating Courage: Medical Dramas And Portrayals Of Patient Self-Advocacy, Alyssa H. Harrell

USF Tampa Graduate Theses and Dissertations

This study investigated the influence of medical dramas on perceptions of patient self- advocacy. With a purposeful sample of college students, the study explored perceptions of information seeking preferences of a medical drama patient. With a quasi-experimental design using an online questionnaire containing both qualitative and quantitative measures, the study was able to compare four unique variables to perceptions of the information seeking preferences of a medical drama patient. The study analyzed the influence that (1) medical drama exposure, (2) patient advocacy rating, (3) perceived realism of medical dramas, and (4) previous experience healthcare each had on college students’ perceptions …

Super Bowl Ads And The Donald Trump Culture War, Jessica Barron

USF Tampa Graduate Theses and Dissertations

There have been studies that have looked at how television commercials represent or portray minorities such as gender or race. Very few have tried to look at how commercials compare to the culture, specifically in regards to a presidential term and the culture they promote. This present study examines Super Bowl commercials during the culture war led by the Donald Trump administration and looks to discover if these advertisements are becoming more diverse in comparison to the previous presidency. Using content analysis, the researcher analyzed and compared 50 commercials from three different time periods 2009-2010, 2013-2014, and 2017-2018. The categories …

The Business Of The Girl: Celebrity And The Professionalization Of Girlhood In Early Twenty-First Century Media Culture, Jessica Elizabeth Johnston

Theses and Dissertations

The achieving “can-do” girl, who thrives in her personal, academic, and aspirational endeavors, emerged in response to self-help crisis literature of the 1990s urging mothers to manage their daughters’ low self-esteem. However, even as media industries have adopted the successful girl subject in popular film, television, and digital marketing campaigns, public conversations of tween and teenage girls still identify rising levels of anxiety and self-doubt that diminish girls’ confidence well into adulthood. Responding to what critics call the “confidence gap,” girl culture of the twenty-first century has organized itself around the affordances of social media and digital celebrity in the …

An Analysis Of The Role Of Reality Television In The Representation Of Immigrants On Tlc's Show, 90 Day Fiancé., Morohunfolu Jimade Seton

Electronic Theses and Dissertations

A larger number of people reside outside their country of birth today than in any other time in history, and these levels are expected to continue to rise in the future (International Organization for Migration, 2011). The United States is currently the most popular immigrant destination in the world, with more immigrants than any other country. Immigrants statistics indicate that the immigrant population in the United States reached a record of 44.4 million in 2017 (Pew Research Centre, 2019). Correspondingly, the percentage of immigrants who were admitted into the U.S. as spouses of citizens has increased over of the last …

"Do N'T Stop Believin'"In A Pair Of Socks: How The Sopranos Shapes Our Understanding Of Mental Illness, Adam Richard Brockman

Theses and Dissertations

This study rhetorically analyzed the final season of The Sopranos for its argument about

the nature of psychological depression in several contexts and forms. Consisting of nine

episodes, the final season of the series features pivotal moments in which characters confront the

sources of their depression and respond to them in a variety of ways. The study used both an

intertextual analysis and Burkean frames to provide insight into how the final season argues one

might overcome various forms of depression. It specifically considered depression related to

one’s family experiences, their existential concerns regarding death and spirituality, and their

indulgence …

Popular Television’S Health And Safety Message: What Has Changed In The Past Generation?, Heather Ann Leon

Psychology Theses & Dissertations

The assertion that television has an impact on viewers is well-supported in theory and empirical research. Hundreds of researchers have conducted hundreds of studies focused on limited, specific programming content or specific effects to contribute to this evidence. However, far fewer researchers have conducted broad, comprehensive programming content analysis. One exception is a 2005 study from Will et al. examining multiple health and safety behaviors including sexual activity, driving behaviors, intoxicating and unhealthy substance use, and violence depicted in the 1997/1998 primetime television season. Results of their research showed overall that primetime television promoted the perception that the observed health- …

The Full Forecast: A Gender And Racial Analysis Of Broadcast Tv Weathercasters, Danielle Wardinsky Hallows

Undergraduate Honors Theses

This thesis analyzes the representation of women and minorities working as broadcast television weathercasters by examining eight randomly selected television markets. Individual biography web pages from each of the four local syndicate station websites (ABC, CBS, FOX, NBC) were used for data collection. Information was collected about gender, race, number of twitter followers, chief meteorologist position, certificate type (AMS Seal of Approval or Certificate of Broadcast Meteorology) and the show shift for each individual meteorologist. Results indicate that while white males still dominate the majority of positions in smaller markets, women are more equally represented in larger markets. Minorities are …

Audience Engagement Strategies In The Lizzie Bennet Diaries, Rachel Halle

Masters Theses

Audience engagement research examines the strategies content creators use to enhance audience involvement beyond simply watching the content. This analysis applies audience engagement strategies generated from television, branding, and social media research to video blogs (vlogs), specifically in the context of the narrative of The Lizzie Bennett Diaries. As part of that analysis, this effort also identifies ways in which those strategies integrated into the vlog format. The strategies included addressing the audience directly, mentioning the vlog within the narrative, mentions of YouTube or the internet, asking the audience for input, and mentioning audience input with the vlog. All strategies …

An Analysis Of The Representation Of Black Men In Modern U.S. Television Commercials., Jackson Borman

Undergraduate Honors Thesis Collection

Throughout the history of media, minority groups have been on the losing end of representation, with racist, stereotypical portrayals, or in many cases, no representation at all. This study analyzes the current representation of black men in modern television commercials. To answer the research questions posed about how black men are represented in commercials, a content analysis was conducted. A systematic sample of television commercials was taken from an online directory of television commercials, and the sample (N = 117) was analyzed using a coding instrument to determine the level of involvement and characterizations of the black male characters featured …

“Where Are We Now?” The Image Construction Of Arabs And Muslims In Bodyguard, Safa K. Khairy

Theses and Dissertations

Over the past decade Arab and Muslim representations in the media have been either negative or overly simplified as a way to avoid criticism from watchdog groups. Arab and Muslim culture is viewed by the mainstream Western perspective as different, and inferior. According to Edward Said this divide and hierarchy between Eastern and Western comes through the process of Othering and is at the heart of Orientalism. This thesis investigates how Arabs and Muslims are Othered through a case study of the successful BBC television series Bodyguard.

Bodyguard presents the British government and police force attempting to stop various terrorist …

Bi The Wayside?: Shifts In Bisexual Representations In Teen Television, Analise Elle Pruni

Theses and Dissertations

Television can be a reflection of the values we have as a society and its representations can have an impact on the way people, especially youth, shape their identities. This examination of teen-oriented television shows on the CW network looks at bisexual and queer representations and compares them with previous representations. I ground this essay in the youth-oriented television context, the progression of queer television representations, and ideas about media representation in a post-gay era. My assessment of the CW’s bisexual protagonist Clarke Griffin in The 100 and several sexually fluid characters in Legacies help show how the network has …

Television And Perceived Control: A Longitudinal Study Of The Cultivation Of Powerlessness Among Millenial Adolescents, Fernando Rodriguez

Doctoral Dissertations

Cultivation research has observed the long term subtle contribution of television mediated storytelling on the perceptions and beliefs of American viewers for fifty years. Early criticisms of cultivation argued the associations of viewing amount and fear of victimization were spurious and explained away by personality traits such as perceived control or authoritarianism. This project frames perceived control as a cognitive assessment of the personal ability to cope with life challenges. As a cognitive assessment, perceived control is assumed to be in constant revision. From a life-course approach, the symbolic cultural environment (which includes television) is seen as providing context and …

Brrap Brrap Pew Pew: Representations Of Abortion In Adult Animated Television Comedy, Erika A. Byrnison

Dissertations, Theses, and Capstone Projects

This thesis documents and analyzes representation of abortion in American adult animated comedy, charging that it is under-examined and significant because representation on television in other genres has traditionally been absent or misleading. It covers theories on how pop culture communicates social norms, and posits that greater truthful representation of abortion in popular culture may be effective in reducing prevalent abortion stigma in the U.S. amongst the young by normalizing and more accurately representing the procedure. It reviews why our culture should be concerned about reducing abortion stigma in the U.S. It also identifies the “taboo ratings paradox,” wherein television …

A Matter Of Life And Def: Poetic Knowledge And The Organic Intellectuals In Russell Simmons Presents Def Poetry, Anthony Blacksher

CGU Theses & Dissertations

This dissertation unpacks the poetry, performances, and the production of Def Poetry Jam to explore how a performative art embodied and confronted racial discourses, including stereotypes and also, addressed the racism, patriotism, and imperialist discourses that circulated after 9/11. Def Poetry Jam contributes to the intellectual capacity of spoken word and performance poetry, and poets as intellectuals, where poets produce and disseminate knowledge, ideas, and data, in the form of narratives, that contribute to critical consciousness. The effectiveness of the series lay in the consistent blurring of entertainment, knowledge, anti-capitalism, and capitalism. This research demonstrates how Def Poetry Jam provided …

“Because He Is Different”: Shifts In Discourse And The Increasing Presence Of Autism In Fictional Television, Sierra Wolff

Theses and Dissertations

Characters with an autism spectrum disorder are not new to media, television in particular. What has recently changed is the willingness to put a label on a character who is on the spectrum. This thesis looks at 21 characters in television from 2007 to 2017 who are labeled or are generally perceived to be autistic. I categorize these character representations by genre and find that representations of autism vary according to the characteristics of each genre. I also focus in more depth two series, ABC’s The Good Doctor and Netflix’s Atypical, which both premiered in 2017 with lead characters who …

A Content Analysis Of Relationships And Intimacy In Teen Dramas On Television, Sara Valoise Lamb

Theses and Dissertations

Television programs continue to play a significant role in a teenager's life as they become involved in dating relationships. Adolescence is a pivotal period of life. Teenagers' usage of media, especially television, provides a source of norms and scripts of what a relationship looks like. The portrayals of sexual content in teen programs has become a source of sexual information instead of parents and peers. Many parents are unaware of the sexual content teen programs deliver to their audiences. This study analyzes how teen dramas create expectations through their portrayal of relationships and intimacy on television. Five teen television programs …

A Place To Stand: Community Media Centers, James Joseph Knightwright

Theses and Dissertations

With the experience of 30+ years in community media, I envision providing a resource for scholars as well as community media practitioners and stakeholders. I am investigating the processes of training at community media centers (CMC) to determine potential impacts and effects. Functioning as a participant observer, I will prepare a documentary film focusing on the practices and processes utilized by CMCs to serve their communities.

Concentrating on Columbia Access Television (CAT TV), Columbia, Missouri and the Sun Prairie Media Center (SPMC), Sun Prairie, Wisconsin, I plan to visit each location to interview station staff, volunteers, and community members. These …

Masculinity In American Television From Carter To Clinton, Bridget Kies

Theses and Dissertations

This dissertation examines American television during a period I call the long 1980s. I argue that during this period, television became invested in new and provocative images of masculinity on screen and in networks’ attempts to court audiences of men. I have demarcated the beginning and ending of the long 1980s with the declaration of Jimmy Carter as Time magazine’s Man of the Year in 1977 and Bill Clinton’s inauguration in 1993. This also correlates with important shifts in the television industry, such as the formation of ESP-TV (later ESPN) in 1979 and the end of Johnny Carson’s tenure as …

Communication In Live Sports Broadcasts: Attributions Of Task Performance Errors, Benjamin J. Lynn

Theses and Dissertations

A single study was conducted exploring perceptions of causal attributions communicated through a task performance error during a live sports broadcast. Participants were recruited from within the live broadcast sports community and causal attributions of a camera operator’s performance were measured using a Multidimensional Observer Attributions for Performance Scale (MOAPS) developed by Rutherford, Harari, and Rudolph (2013). Additional scales were created to measure perceptions of importance, frequency, and future hiring recommendations. Results found that following a camera mistake in a live sports broadcast, the camera operator’s relationship with the director significantly influenced future hiring recommendations and attributions of ability in …