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Food Advertisements In Two Popular U.S. Parenting Magazines: Results Of A Five-Year Analysis, Corey H. Basch, Rodney N. Hammond, Danna Ethan, Lalitha Samuel Dec 2013

Food Advertisements In Two Popular U.S. Parenting Magazines: Results Of A Five-Year Analysis, Corey H. Basch, Rodney N. Hammond, Danna Ethan, Lalitha Samuel

Publications and Research

Obesity rates among American youth have prompted an examination of food advertisements geared towards children. Research indicates children’s high exposure to these advertisements and their influence on food preferences. Less is known about the presence of these advertisements in parenting magazines. This study’s objective was to examine prevalence of food advertisements in popular parenting magazines and identify products by USDA food category. We analyzed 116 issues of two popular U.S. parenting magazines across five years. All food and beverage advertisements for USDA Food Category were coded. Breakfast cereals were coded for nutritional quality. The coding took place at varied libraries …


Price, Promotion, And Availability Of Nutrition Information: A Descriptive Study Of A Popular Fast Food Chain In New York City, Corey Hannah Basch, Danna Ethan, Sonali Rajan Aug 2013

Price, Promotion, And Availability Of Nutrition Information: A Descriptive Study Of A Popular Fast Food Chain In New York City, Corey Hannah Basch, Danna Ethan, Sonali Rajan

Publications and Research

Legislation in NYC requires chain restaurants to post calorie information on menu boards in an effort to help consumers make more informed decisions about food and beverage items they are purchasing. While this is a step in the right direction in light of the current obesity epidemic, there are other issues that warrant attention in a fast food setting, namely the pricing of healthy food options, promotional strategies, and access to comprehensive nutrition information. This study focused on a popular fast-food chain in NYC. The study’s aims were threefold: (1) to determine the cost differential between the healthiest meal item …