Kinesiology Commons^™

How Do Social Norms Affect Physical Activity And Performance On An Endurance Task?, Keith David Randazzo

LSU Doctoral Dissertations

Despite the extensive benefits associated with a physically active life style, less than 50% of US adults engage in recommended levels of physical activity (PA), so finding ways to structure environments to promote PA is an important concern. Social norms, conceptualized as an individual’s perception of peer behavior, provide a framework for exploring factors that influence decisions to be physically active. Although researchers have investigated how social norms influence a variety of behaviors, the PA domain has not been fully explored. The focus of this dissertation is to apply social norms theories to investigate how normative information influences PA intentions …