Food Science Commons^™

Consumer Acceptability Of Gulf Of Maine Sugar Kelp Seaweed In Baked Bread, Laurel Simone

Electronic Theses and Dissertations

Although steady interest in edible seaweed cultivation continues to grow in Maine, research is lacking regarding consumer preferences and purchasing behavior of seaweed-containing products. The purpose of this study was to determine consumer acceptability of seaweed baked bread and provide insights into purchasing behavior to reveal potential consumer groups that are most likely to buy and eat baked products containing seaweed. Consumer preferences were determined by a sensory evaluation test and an online survey.

Sixty-five participants completed the central location test of freshly-baked bread containing seaweed. Participants were required to be at least 18 years of age, willing to eat …