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Full-Text Articles in Intellectual Property Law
Trademarks And Consumer Search Costs On The Internet, Stacey Dogan
Trademarks And Consumer Search Costs On The Internet, Stacey Dogan
Faculty Scholarship
In theory, trademarks serve as information tools, by conveying product information through convenient, identifiable symbols. In practice, however, trademarks have increasingly been used to obstruct the flow of information about competing products and services. In the online context, in particular, some courts have recently allowed trademark holders to block uses of their marks that would never have raised an eyebrow in a brick-and-mortar setting - uses that increase, rather than diminish, the flow of truthful, relevant information to consumers. These courts have stretched trademark doctrine on more than one dimension, both by expanding the concept of actionable "confusion" and by …
Note On Caselaw Showing The “Property” Issue - 1984, Wendy J. Gordon
Note On Caselaw Showing The “Property” Issue - 1984, Wendy J. Gordon
Scholarship Chronologically
The "misappropriation as property" issue has surfaced in Lanham Act