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Full-Text Articles in Consumer Protection Law

Data Privacy Issues In West Virginia And Beyond: An Overview, Jena Martin Jun 2024

Data Privacy Issues In West Virginia And Beyond: An Overview, Jena Martin

Law Faculty Scholarship

Work on the first edition of this white paper originally began in February 2019. The final results were published in February 2021 and was originally entitled Data Privacy Issues in West Virginia and Beyond: A Comprehensive Overview. In the almost three and a half years since that work was commissioned, the landscape of data privacy and its attendant technologies has grown so significantly that I no longer feel comfortable in calling any paper that discusses these issues comprehensive. Indeed, when engaging with experts, insiders, and consumers, the one common theme that seems to now permeate this work is its vastness …


Discrimination On Wheels: How Big Data Uses License Plate Surveillance To Put The Brakes On Disadvantaged Drivers, Nicole K. Mcconlogue May 2022

Discrimination On Wheels: How Big Data Uses License Plate Surveillance To Put The Brakes On Disadvantaged Drivers, Nicole K. Mcconlogue

Law Faculty Scholarship

As scholarly discourse increasingly raises concerns about the negative societal effects of “fintech,” “dirty data,” and “technochauvinism,” a growing technology provides an instructive illustration of all three of these problems. Surveillance software companies are using automated license plate reader (ALPR) technology to develop predictive analytical tools. In turn, software companies market those tools to auto financers and insurers as a risk assessment input to evaluate consumers seeking to buy a car. Proponents of this technology might argue that more information about consumer travel habits will result in more accurate and individualized risk predictions, potentially increasing vehicle ownership among marginalized groups. …


Data Privacy Issues In West Virginia And Beyond: A Comprehensive Overview, Jena Martin Jun 2021

Data Privacy Issues In West Virginia And Beyond: A Comprehensive Overview, Jena Martin

Consumer Law Scholarship

This white paper was commissioned by the Center for Consumer Law and Education, a joint initiative launched by West Virginia University and Marshall University to “coordinate the development of consumer law, policy, and education research to support and serve consumers.”

As such, this paper has a dual purpose. First, it provides a comprehensive overview of the many different legal issues that affect data privacy concerns (both nationally and in West Virginia). Second, it documents and discusses the result of a survey and specific focus groups that were undertaken throughout the fall of 2019 into January 2020 where individuals within the …