Computer Engineering Commons^™

Iot+Small Data: Transforming In-Store Shopping Analytics And Services, Meera Radhakrishnan, Sougata Sen, Vigneshwaran Subbaraju, Archan Misra, Rajesh Balan

Research Collection School Of Computing and Information Systems

We espouse a vision of small data-based immersive retail analytics, where a combination of sensor data, from personal wearable-devices and store-deployed sensors & IoT devices, is used to create real-time, individualized services for in-store shoppers. Key challenges include (a) appropriate joint mining of sensor & wearable data to capture a shopper’s product level interactions, and (b) judicious triggering of power-hungry wearable sensors (e.g., camera) to capture only relevant portions of a shopper’s in-store activities. To explore the feasibility of our vision, we conducted experiments with 5 smartwatch-wearing users who interacted with objects placed on cupboard racks in our lab (to …