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Motivations Driving Video Research Podcasts: Impact On Value And Creation Of Research Video Presentations, My Doan, Anh Tran, Na Le
Motivations Driving Video Research Podcasts: Impact On Value And Creation Of Research Video Presentations, My Doan, Anh Tran, Na Le
Posters-at-the-Capitol
Abstract
Purpose: The purpose of the study is to better understand the role and impact of video research podcasts in bridging the gap between academia and the general public, especially concerning the challenges of accessibility and comprehension of scholarly research.
Methods: A 10-question survey was administered to evaluate the effectiveness, utility, and acceptance of video recordings in research presentations. The survey also aimed to gather insights into the motivations, challenges, and benefits of using video podcasts for research dissemination. Results were then analyzed using the Unified Theory of Acceptance and Use of Technology (UTAUT) model.
Results: There were 102 respondents …