Computer Engineering Commons^™

Investigating Consumer Satisfaction Towards Mobile Marketing, Dr Surabhi Singh

Journal of International Technology and Information Management

The extensive applications of mobile phones are visible in global companies for the marketing of their products. The popularity of mobile marketing is increasing considerably. This paper has provided insights into the perspectives of consumer attitude towards mobile marketing in India. The companies will develop an understanding of how mobile marketing influence consumer attitudes. The scale of measurement used for Attitudes was Likert scale and explained the consumer's behavior towards mobile marketing. The factors identified through the study will provide insights into Consumer buying behavior via mobile platforms. The analytical tool SPSS has been used for analysis by using methods …

Djukebox: A Mobile Application Senior Project, Alexander M. Mitchell

Computer Science and Software Engineering

I’m going to discuss the process used to research, design, and develop a mobile application to handle song requests from patrons to disc jockeys. The research phase was completed in the first half of the project, during CSC-491, along with much of the design. The rest of the design and all of the development was completed during CSC-492. Once development began there were times when reverting back to the design phase was needed, which became apparent as more was learned about the mobile platform chosen for development, Android, and the backend server utilized, Google Firebase. Ultimately the project was purely …

Mims: Mobile Interruption Management System, Mohammad Kayes Kaykobad

Master's Theses (2009 -)

Mobile devices are increasing in an astronomical rate throughout the world. While it is bringing a lot of comfort to the users it is not coming without any hazards. Now a user is susceptible to mobile call interruptions wherever he is, whether he is in the middle of a very important discussion or in a very important task like performing a complicated emergency operation in a hospital. As a result researchers have been studying to find ways to minimize cost of mobile interruptions. In this thesis we have proposed a mobile interruption management system in which callers have been grouped …

Smartpark, David Cosgrove

Computer Engineering

No abstract provided.

Lyfi, Kianoosh Salami, Justin Cotton, Elush Shirazpour

Electrical Engineering

This paper will cover the steps necessary to design, build, and manage networkable smart light switches over WiFi via a mobile application. It contains a microcontroller running a real time operating system, a WiFi module, a Java server with SQLite databasing, and a mobile phone application.

LyFi is designed to turn on/off and dim household lights while only requiring the same installation procedure as a less capable dimmer switch. Once installed and connected to a network, LyFi will self-discover and configure. The server automatically propogates a database of nodes where any mobile device running an application can receive an updated …

Mobile Context-Aware Personal Messaging Assistant, Senaka Buthpitiya, Deepthi Madamanchi, Sumalatha Kommaraju, Martin L. Griss

Martin L Griss

A previous study shows that busy professionals receive in excess of 50 emails per day of which approximately 23% require immediate attention, 13% require attention later and 64% are unimportant and typically ignored. The flood of emails impact mobile users even more heavily. Flooded inboxes cause busy professionals to spend considerable amounts of time searching for important messages, and there has been much research into automating the process using email content for classification; but we find email priority depends also on user context. In this paper we describe the Personal Messaging Assistant (PMA), an advanced rule-based email management system which …

Leveraging Multi-Radio Communication For Mobile Wireless Sensor Networks, Jeremy J. Gummeson

Masters Theses 1911 - February 2014

An important challenge in mobile sensor networks is to enable energy-efficient communication over a diversity of distances while being robust to wireless effects caused by node mobility. In this thesis, we argue that the pairing of two complementary radios with heterogeneous range characteristics enables greater range and interference diversity at lower energy cost than a single radio. We make three contributions towards the design of such multi-radio mobile sensor systems. First, we present the design of a novel reinforcement learning-based link layer algorithm that continually learns channel characteristics and dynamically decides when to switch between radios. Second, we describe a …