Engineering Commons^™

A Co-Op Advertising Information System, Kay C. Gardner

Retrospective Theses and Dissertations

This report presents the development of a business information system for co-op advertising. An underlying assumption is that information systems add value to an organization. It is an application of data bank theory, and demonstrates the techniques required to maintain a current information system, i.e., add, change, and delete capabilities. The master file is sequentially accessed to produce reports by participation percentage, classification, or expiration date.